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1. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
buying behavior. -- 7. Organizational buyer behavior of group market. -- 8. Market segmentation
Available: Copies:
2. 
Cover image for Sams teach yourself Active Server Pages in 24 hours
by 
Wille, Christoph.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Personal Web Server (PWS) -- Internet Information Server -- Write a Little ASP Example -- Handling an ASP
Available: Copies:
3. 
Cover image for Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
1999
Excerpt: 
Behavior -- 26. Factor Markets -- 27. Oligopoly -- 28. Game Theory -- 29. Exchange -- 30. Production -- 31
Available: Copies:
4. 
Cover image for The media reader : continuity and transformation
by 
O'Sullivan, Tim, 1952-
Format: 
Books
Publication Date 
1999
Excerpt: 
sense of place: the impact of electronic media on social behavior / Joshua Meyrowitz. 7. Information
Available: Copies:
5. 
Cover image for Management information systems : the manager's view
by 
Schultheis, Robert A.
Format: 
Books
Publication Date 
1998
Excerpt: 
Management information systems : the manager's view / Schultheis, Robert A.
Available: Copies:
6. 
Cover image for Contemporary advertising
by 
Arens, William F.
Format: 
Books
Publication Date 
1998
Excerpt: 
Marketing and Advertising Strategies. 4. Marketing and Consumer Behavior: The Foundations of Advertising. 5
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7. 
Cover image for Microeconomics and behavior
by 
Frank, Robert H.
Format: 
Books
Publication Date 
1998 1997
Excerpt: 
Consumer behavior -- Examinations, questions, etc.
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by 
Peter, J. Paul.
Format: 
Books
Publication Date 
1997
Excerpt: 
target market -- 2. Marketing decision support systems and marketing research -- 3. Consumer behavior
Available: Copies:
9. 
Cover image for Marketing management : analysis, planning, implementation, and control
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1997
Excerpt: 
Environment -- 6. Analyzing Consumer Markets and Buying Behavior -- 7. Analyzing Business Markets and Business
Available: Copies:
by 
Perreault, William D.
Format: 
Books
Publication Date 
1997
Excerpt: 
-- Evaluating opportunities in the changing marketing environment -- Getting information for marketing decisions
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11. 
Cover image for Management accounting
by 
Atkinson, Anthony A.
Format: 
Books
Publication Date 
1997
Excerpt: 
Activities -- 3. Cost Concepts -- 4. Cost Behavior -- 5. Basic Product Costing Systems -- 6. Two
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12. 
Cover image for Data mining techniques : for marketing, sales, and customer support
by 
Berry, Michael J. A.
Format: 
Books
Publication Date 
1997
Excerpt: 
to mining business data, it describes techniques for detecting customer behavior patterns useful in
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