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97. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Promotion and Merchandising -- Personal Selling and Sales Management -- Public Relations and Publicity
Available: Copies:
99. 
Cover image for The complete guide to self-publishing
by 
Ross, Tom, 1933-
Format: 
Books
Publication Date 
2002
Excerpt: 
selection, research, book design and manufacture, advertising, marketing, publicity, promotion, and
Available: Copies:
100. 
Cover image for Easy step by step guide to building a positive media profile
by 
Rowson, Pauline.
Format: 
Books
Publication Date 
2001
Excerpt: 
Publicity -- Handbooks, manuals, etc.
Available: Copies:
101. 
Cover image for Advertising today
by 
Berger, Warren.
Format: 
Books
Publication Date 
2001
Excerpt: 
Publicité -- Ouvrages illustrés.
Available: Copies:
103. 
Cover image for Entrepreneurial marketing : lessons from Wharton's pioneering MBA course
by 
Lodish, Leonard M.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
and services -- Entrepreneurial pricing decisions -- Public relations and publicity -- Entrepreneurial
Available: Copies:
104. 
Cover image for Attention! : how to interrupt, yell, whisper, and touch consumers
by 
Sacharin, Ken.
Format: 
Books
Publication Date 
2001
Excerpt: 
Publicité
Available: Copies:
105. 
Cover image for Public communication campaigns
by 
Atkin, Charles K.
Format: 
Books
Publication Date 
2000
Excerpt: 
Publicity.
Available: Copies:
106. 
Cover image for The brand marketing book : creating, managing, and extending the value of your brand
by 
Marconi, Joe.
Format: 
Books
Publication Date 
2000
Excerpt: 
advertising, marketing, publicity, and research. Case studies of successful brands that are now household
Available: Copies:
107. 
Cover image for Streetwise business letters : 2,500 professionally written letters that will bring success to your business
by 
Woods, John A.
Format: 
Books
Publication Date 
1999
Excerpt: 
--congratulations on annual report -- Transmittal -- Public Relations & Publicity -- Accepting a press interview
Available: Copies:
108. 
Cover image for Civil society and the political imagination in Africa : critical perspectives
by 
Comaroff, Jean.
Format: 
Books
Publication Date 
1999
Excerpt: 
. Staging Politisi: The Dialogics of Publicity and Secrecy in Sierra Leone / Mariane Ferme -- 7. Civil Lives
Available: Copies:
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