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1082. 
Cover image for Marketing insights from A to Z : 80 concepts every manager needs to know
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
); Customers; Customer Satisfaction; Database Marketing; Design; Differentiation; Direct Mail; Distribution and
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1083. 
Cover image for A framework for marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
A framework for marketing management / Kotler, Philip.
Available: Copies:
1084. 
Cover image for E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
E-commerce management : text and cases / Krishnamurthy, Sandeep, 1967-
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by 
Wessels, P. L. (Philippus Lodewikus), 1962-
Format: 
Books
Publication Date 
2003
Excerpt: 
Information systems in the South African business environment / Wessels, P. L. (Philippus Lodewikus
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by 
Locker, Kitty O.
Format: 
Books
Publication Date 
2003
Excerpt: 
Business and administrative communication / Locker, Kitty O.
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1088. 
Cover image for Strategic management : formulation, implementation, and control
by 
Pearce, John A.
Format: 
Books
Publication Date 
2003
Excerpt: 
Strategic management : formulation, implementation, and control / Pearce, John A.
Available: Copies:
1089. 
Cover image for Effective small business management : an entrepreneurial approach
by 
Scarborough, Norman M.
Format: 
Books
Publication Date 
2003
Excerpt: 
Effective small business management : an entrepreneurial approach / Scarborough, Norman M.
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1091. 
Cover image for Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
Contemporary sport management / Parks, Janet B., 1942-
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1092. 
Cover image for Global business : environments and strategies : managing for global competitive advantage
by 
Erwee, Ronel.
Format: 
Books
Publication Date 
2003
Excerpt: 
Global business : environments and strategies : managing for global competitive advantage / Erwee
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