by
Butterfield, Leslie, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2002043685.html
Format:
Books
Publication Date
2003
Excerpt:
communications mix / Malcolm White -- How better media strategy leads to greater business success / Will Collin
by
Butterfield, Leslie, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Publisher description http://catdir.loc.gov/catdir/description/els033/99043468.html
Format:
Books
Publication Date
1999
Excerpt:
-- Quantitative data and advertising strategy development / Chris Forrest -- Analysis and interpretation in