2 Results
00IIE
Cover image for Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
2001
Excerpt: 
Potential Market Size -- Market Growth -- Market Profitability Analysis -- Cost Structure -- Distribution
Available: Copies:
Cover image for Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
1998
Excerpt: 
and Submarket Profitability Analysis -- Cost Structure -- Distribution Systems -- Market Trends -- Key
Available: Copies: