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1.

Cover image for Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them

Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them

by

Johnson, Michael, 1964-

Table of contents http://swbplus.bsz-bw.de/bsz375683208inh.htm

Format:

Books

Publication Date

2012

Excerpt:

Publicité.

Available: Copies:

2.

Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work

by

Kleiman, Jessica.

Format:

Books

Publication Date

2011

Excerpt:

Publicity.

Available: Copies:

3.

Cover image for Advertising : concept and copy

Advertising : concept and copy

Advertising : concept and copy

by

Felton, George, 1947-

Format:

Books

Publication Date

2006

Excerpt:

Publicité

Available: Copies:

4.

Cover image for The advertised mind : groundbreaking insights into how our brains respond to advertising

The advertised mind : groundbreaking insights into how our brains respond to advertising

The advertised mind : groundbreaking insights into how our brains respond to advertising

by

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001178.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001178-d.html
Dawsonera http://www.dawsonera.com/depp/reader/protected/external/AbstractView/S9780749445782

Format:

Books

Publication Date

2005

Excerpt:

Publicité -- Aspect psychologique.

Available: Copies:

5.

Cover image for Beyond disruption : changing the rules in the marketplace

Beyond disruption : changing the rules in the marketplace

Beyond disruption : changing the rules in the marketplace

by

Dru, Jean-Marie.

Table of contents http://catdir.loc.gov/catdir/toc/wiley023/2002280694.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2002280694.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/2002280694.html

Format:

Books

Publication Date

2002

Excerpt:

Agences de publicité -- Gestion -- Cas, Études de.

Available: Copies:

6.

Cover image for Advertising to children : concepts and controversies

Advertising to children : concepts and controversies

Advertising to children : concepts and controversies

by

Macklin, M. Carole.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/99006231-d.html

Format:

Books

Publication Date

1999

Excerpt:

Publicité télévisée et enfants -- États-Unis.

Available: Copies:

7.

Cover image for Under the radar : talking to today's cynical consumer

Under the radar : talking to today's cynical consumer

Under the radar : talking to today's cynical consumer

by

Bond, Jonathan, 1957-

Table of contents http://catdir.loc.gov/catdir/toc/onix01/97024519.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html
Inhaltsverzeichnis Under the radar

Format:

Books

Publication Date

1998

Excerpt:

Agences de publicité -- États-Unis.

Available: Copies:

8.

Cover image for Fundamentals of copy & layout

Fundamentals of copy & layout

Fundamentals of copy & layout

by

Book, Albert C.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/96036297.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96036297.html

Format:

Books

Publication Date

1997

Excerpt:

Publicité -- Mise en pages et typographie.

Available: Copies:

9.

Cover image for Visual persuasion : the role of images in advertising

Visual persuasion : the role of images in advertising

Visual persuasion : the role of images in advertising

by

Messaris, Paul.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1540105&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0655/96025184-d.html

Format:

Books

Publication Date

1997

Excerpt:

Publicité -- Aspect psychologique.

Available: Copies:

10.

Cover image for A smile in the mind : witty thinking in graphic design

A smile in the mind : witty thinking in graphic design

by

McAlhone, Beryl (Design writer)

Format:

Books

Publication Date

1996

Excerpt:

Humour dans la publicité

Available: Copies:

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Dru, Jean-Marie.

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Du Plessis, Erik.

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Felton, George, 1947-

(1)

Johnson, Michael, 1964-

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Macklin, M. Carole.

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Schick, C. Dennis.

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Art publicitaire.

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Advertising -- Psychological aspects.

(2)

Commercial art.

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Communicatiemiddelen.

(2)

Communication visuelle.

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Publicité -- Aspect psychologique.

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Advertising and children -- United States.

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(1)

Advertising campaigns.

(1)

Advertising copy.

(1)

Advertising layout and typography.

(1)

Advertising photography -- Social aspects.

(1)

Agences de publicité -- Gestion -- Cas, Études de.

(1)

Agences de publicité -- États-Unis.

(1)

Aspects psychologiques.

(1)

Beeldcommunicatie.

(1)

(1)

Campagnes publicitaires -- Cas, Études de.

(1)

Campagnes publicitaires -- États-Unis.

(1)

Career development.

(1)

Changement organisationnel -- Gestion -- Cas, Études de.

(1)

(1)

Commercial art -- Social aspects.

(1)

Commercial art -- Themes, motives.

(1)

Communication en design.

(1)

Communication en marketing.

(1)

Communication in design.

(1)

(1)

(1)

Entreprises -- Réorganisation.

(1)

Etudes de marché.

(1)

Gebrauchsgraphik.

(1)

Grafische vormgeving.

(1)

Graphic design (Typography)

(1)

(1)

Human information processing -- Research.

(1)

Humor (grappigheden)

(1)

Humour dans la publicité

(1)

Humour par l'image.

(1)

Information, Traitement de l', chez l'homme - Recherche.

(1)

Information, Traitement de l', chez l'homme -- Recherche.

(1)

(1)

(1)

Marketing -- Guides, manuels, etc.

(1)

Marques commerciales.

(1)

(1)

Produits nouveaux -- Commercialisation -- Guides, manuels, etc.

(1)

Psychologische aspecten.

(1)

Public relations.

(1)

(1)

(1)

Publicité - Aspect psychologique.

(1)

Publicité - Recherche.

(1)

Publicité -- Guides, manuels, etc.

(1)

Publicité -- Mise en pages et typographie.

(1)

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(1)

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(1)

Publicité et enfants -- États-Unis.

(1)

Publicité télévisée -- États-Unis.

(1)

Publicité télévisée et enfants -- États-Unis.

(1)

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(1)

(1)

Television advertising and children -- United States.

(1)

Television advertising and children.

(1)

Visual communication

(1)

Visual communication.

(1)

Visual sociology.

(1)

Visuelle Kommunikation.

(1)

(1)

(1)

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(1)

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Wit and humor, Pictorial.

(1)

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