by
Zeithaml, Valarie A.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1205/2011051073-d.html
Format:
Books
Publication Date
2024 2013
Excerpt:
Services marketing : integrating customer focus across the firm / Zeithaml, Valarie A.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2024
Excerpt:
strategy: Creating value for target customers -- Products, services, and brands: Building customer value
by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2024
Excerpt:
communication management -- Digital marketing -- Customer value and retention -- People, processes and physical
by
Roberts-Lombard, Mornay, editor.
Format:
Books
Publication Date
2024
Excerpt:
Customer services -- Management.
by
Lucas, Robert W., author.
Format:
Books
Publication Date
2023
Excerpt:
Customer service : skills for success / Lucas, Robert W., author.
by
Berndt, A. (Adele), 1966- editor.
Format:
Books
Publication Date
2022
Excerpt:
Customer services -- South Africa -- Marketing.
by
Kotler, Philip, author.
Format:
Books
Publication Date
2021
Excerpt:
-Driven Strategy and Mix -- 7. Customer Value-Driven Marketing Strategy: Creating Value for Target Customers -- 8
by
Paul, Debra, editor.
Format:
Books
Publication Date
2020
Excerpt:
stakeholders, improving processes and defining requirements. New topics in this edition include the service
by
Chopra, Sunil, 1960- author.
Format:
Books
Publication Date
2019
Excerpt:
Customer services -- Management.
by
Roberts-Lombard, Mornay, editor.
Format:
Books
Publication Date
2018
Excerpt:
Customer services -- Management.
by
Berndt, A. (Adele), 1966- editor.
Format:
Books
Publication Date
2018
Excerpt:
Customer services -- South Africa -- Marketing.
by
Valacich, Joseph S., 1959- author.
Format:
Books
Publication Date
2018
Excerpt:
-- Managing the information systems infrastructure and services -- Enabling business-to-consumer electronic
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