2 Results
00IIE
Cover image for Marketing research : using analytics to develop market insights
by 
McDaniel, Carl, Jr., 1941- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
, felt that they provide a unique skill set that enables them to understand the customer. This, they
Available: Copies:
Cover image for Innovation management and new product development
by 
Trott, Paul VerfasserIn.
Format: 
Books
Publication Date 
2021
Excerpt: 
management process. We need to recognise that change is at the heart of it. And that change is caused by
Available: Copies: