by
Cant, M. C. (Michael Colin), 1957- editor.
Format:
Books
Publication Date
2021
Excerpt:
The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation
by
Ngambi, Hellicy Chakosamoto, contributor.
Format:
Books
Publication Date
2016
Excerpt:
: Managing in a changing environment -- Chapter 4: Strategic planning -- Chapter 5: Planning -- Chapter 6