3 Results
000IIE
Cover image for Consumer behaviour.
by 
Sethna, Zubin, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Formation and Change -- Consumers as Social Actors (The Sociological Issues) : -- Reference Groups -- Age
Available: Copies:
Cover image for Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2004
Excerpt: 
Consumer Behavior -- 6. Consumer Perception -- 7. Consumer Learning -- 8. Consumer Attitude Formation and
Available: Copies:
Cover image for Persuasive communication skills : public speaking
by 
Steinberg, Sheila.
Format: 
Books
Publication Date 
1999
Excerpt: 
-points -- Verbal messages -- Theories of persuasion -- Attitude-change theory -- Learning theories -- Classical
Available: Copies: