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Cover image for What are we really buying, product or experience? : an exploration of sensory marketing tactics used by fashion retails outlets in South Africa
What are we really buying, product or experience? : an exploration of sensory marketing tactics used by fashion retails outlets in South Africa
Cover image for Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry
Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry
Caffeinated consciousness : exploring the blue movement trend and its effect on the Cape Town's coffee industry
by 
Dobie, Kaylee Anne.
Format: 
Manuscript
Publication Date 
2012
Available: Copies:
Cover image for Determine the role and effect a brand champion has on a company's brand equity in the aviation industry
Determine the role and effect a brand champion has on a company's brand equity in the aviation industry
Determine the role and effect a brand champion has on a company's brand equity in the aviation industry
by 
Bain, Gareth.
Format: 
Manuscript
Publication Date 
2012
Available: Copies:
Cover image for The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour
The anthropological influence in advertising : a study of the various social cultural and ethnic forces that may affect buyer behaviour
Cover image for Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
Customer reactions to a sport event sponsorship : the 2012 Spar Women's 10 km challenge series, KZN
by 
De Kock, Kaitlin.
Format: 
Manuscript
Publication Date 
2012
Available: Copies:
Cover image for Sowing the seed : exploring the outcomes and future direction of SEED projects to build global citizenship : a South African case study
Sowing the seed : exploring the outcomes and future direction of SEED projects to build global citizenship : a South African case study
Cover image for How to set up & run a fashion label
How to set up & run a fashion label
Cover image for Adobe for fashion : Illustrator CS6 : the ultimate guide to drawing flats
Adobe for fashion : Illustrator CS6 : the ultimate guide to drawing flats
Adobe for fashion : Illustrator CS6 : the ultimate guide to drawing flats
by 
Schneider, Robin, author.
Format: 
Books
Publication Date 
2012
Available: Copies:
Cover image for Drawing basics and video game art : classic to cutting edge art techniques for winning video game design
Drawing basics and video game art : classic to cutting edge art techniques for winning video game design
by 
Solarski, Chris, author.
Format: 
Books
Publication Date 
2012
Available: Copies:
Cover image for Sketching user experiences
Sketching user experiences
by 
Greenberg, Saul, 1954-
Format: 
Books
Publication Date 
2012
Available: Copies:
Cover image for Principles of macroeconomics
Principles of macroeconomics
by 
Arnold, Roger A.
Format: 
Books
Publication Date 
2011
Available: Copies:
Cover image for Marketing research
Marketing research
by 
Aaker, David A.
Format: 
Books
Publication Date 
2011
Available: Copies:
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