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Cover image for A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa
A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa
A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa
by 
Nyembe, Jacqueline.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for What public perceptions exist, and how they differ to the intended message (brand image vs brand identity) of small challenger brands in the jewellery industry, which could create barriers to market entry?
What public perceptions exist, and how they differ to the intended message (brand image vs brand identity) of small challenger brands in the jewellery industry, which could create barriers to market entry?
Cover image for The effect of corporate rebranding : National Lotteries Commission perspective
The effect of corporate rebranding : National Lotteries Commission perspective
The effect of corporate rebranding : National Lotteries Commission perspective
by 
Mashiane, Lebogang.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport
by 
Bouwer, Franscoe Carel.
Format: 
Manuscript
Publication Date 
2016
Available: Copies:
Cover image for Android 6 for programmers : an app-driven approach, 3/E
Android 6 for programmers : an app-driven approach, 3/E
Android 6 for programmers : an app-driven approach, 3/E
by 
Deitel, Paul J., author.
Format: 
Books
Publication Date 
2016
Available: Copies:
Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
Experiential marketing : secrets, strategies, and success stories from the world's greatest brands
Cover image for The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions
The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions
Cover image for Construction drawings and details
Construction drawings and details
Cover image for Codenames pictures
Codenames pictures
by 
Chvatil,Vlaada
Format: 
Books
Publication Date 
2016
Available: Copies:
Cover image for On writing well : the classic guide to writing nonfiction
On writing well : the classic guide to writing nonfiction
by 
Zinsser, William, 1922-2015, author.
Format: 
Books
Publication Date 
2016 2006
Available: Copies:
Cover image for UX for beginners : a crash course in 100 short lessons
Cover image for Architecting experience : a marketing science and digital analytics handbook
Architecting experience : a marketing science and digital analytics handbook
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