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Youthnation : building remarkable brands in a youth-driven culture / Britton, Matt, 1975-, author

and persuasive form of narrative within a digital context, whilst building brand. Contemporary case

, inclusion, & purpose-led marketing -- Building a culture for results.

understanding the key principles of building enduring brands. This book presents a cohesive framework for brand

-- Theory building for online health product advertising / by Jisu Huh and Wonsun Shin -- Political

insight -- 6. Branding and building relationships with the database -- Part 3. Plannind and decision

. Building your DreamTeam -- 1.04. Switch on all five senses -- 1.05. Always separate the ideas phase from

-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building

communications programme. It incorporates Internet exercises and a 'Building an IMC Campaign' project, with free

building: direct marketing, personal selling, and sales promotion -- Relationship building: public

mix -- Relationship building: direct marketing, personal selling, and sales promotion -- Relationship

-- Establishing Your Credentials -- Rolling Out Your Brand -- Building an Educational Brand -- Building a