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IIE
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000000000000IIE
Cover image for Customer equity : building and managing relationships as valuable assets
Customer equity : building and managing relationships as valuable assets
by 
Blattberg, Robert C., 1942-
Format: 
Books
Publication Date 
2001
Available: Copies:
Cover image for The loyalty effect : the hidden force behind growth, profits, and lasting value
The loyalty effect : the hidden force behind growth, profits, and lasting value
by 
Reichheld, Frederick F.
Format: 
Books
Publication Date 
2001 1996
Available: Copies:
Cover image for Emotion marketing : the Hallmark way of winning customers for life
Emotion marketing : the Hallmark way of winning customers for life
by 
Robinette, Scott.
Contributor biographical information http://www.loc.gov/catdir/bios/mh041/00065374.html
Publisher description http://www.loc.gov/catdir/description/mh021/00065374.html
Table of contents http://www.loc.gov/catdir/toc/mh021/00065374.html
Format: 
Books
Publication Date 
2001
Available: Copies:
Cover image for Human relations in business : developing interpersonal and leadership skills
Human relations in business : developing interpersonal and leadership skills
by 
Aamodt, Michael G.
Format: 
Books
Publication Date 
2001
Available: Copies:
Cover image for Call centre effectiveness
Call centre effectiveness
Call centre effectiveness
by 
Els, Lien.
Format: 
Books
Publication Date 
2000
Available: Copies:
Cover image for The psychology of customer service
The psychology of customer service
The psychology of customer service
by 
Jude, Brian.
Format: 
Books
Publication Date 
1998 1990
Available: Copies:
Cover image for Aftermarketing : how to keep customers for life through relationship marketing
Aftermarketing : how to keep customers for life through relationship marketing
by 
Vavra, Terry G.
Format: 
Books
Publication Date 
1995
Available: Copies:
Cover image for Advances in relationship marketing
Advances in relationship marketing
Cover image for I was your customer
I was your customer
I was your customer
by 
Cheales, Peter.
Format: 
Books
Publication Date 
1994
Available: Copies:
Cover image for Command performance : the art of delivering quality service
Command performance : the art of delivering quality service
Format: 
Books
Publication Date 
1994
Available: Copies:
Cover image for Strategic Customer Alliances : How to Win, Manage and Develop Key Account Business in the 1990's
Strategic Customer Alliances : How to Win, Manage and Develop Key Account Business in the 1990's
Cover image for World class! : strategies for winning with your customer.
World class! : strategies for winning with your customer.
World class! : strategies for winning with your customer.
by 
Manning, Anthony D.
Format: 
Books
Publication Date 
1989
Available: Copies:
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