by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
. Developing a global vision through marketing research -- 9. Emerging markets -- 10. Multinational market
by
Cateora, Philip R.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0602/98021048-d.html
Format:
Books
Publication Date
1999
Excerpt:
through marketing research -- Emerging markets -- Multinational market regions and market groups -- Global