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Cover image for The 21st century food market vendor
The 21st century food market vendor
The 21st century food market vendor
by 
Snyman, Marguerite.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context
Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context
Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context
by 
Bianca, Marguerite
Format: 
Books
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry context
A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry context
A qualitative research study exploring the impact of Puma's celebrity endorsement deals on their brand equity in a South African sportswear industry context
by 
Di Bartolo, Marianna
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Reflections of South African university leaders, 1981 to 2014
Reflections of South African university leaders, 1981 to 2014
Reflections of South African university leaders, 1981 to 2014
by 
Muller, Johan, editor.
http://www.africanminds.co.za/dd-product/reflections-of-south-african-university-leaders-1981-to-2014/
Format: 
Books
Publication Date 
2016
Excerpt: 
Education, Higher -- South Africa -- Politics and government.
Available: Copies:
Cover image for Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation branding
Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation branding
Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation branding
by 
Mzimba, Lungiswa.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for The importance of internal communication within organisations towards building brand identity
The importance of internal communication within organisations towards building brand identity
The importance of internal communication within organisations towards building brand identity
by 
Mashori, Letlhogonolo.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for The effect on Cape Town's retail environment produced by the Banting diet and the purchasing patterns of those who follow it : a mixed method study
The effect on Cape Town's retail environment produced by the Banting diet and the purchasing patterns of those who follow it : a mixed method study
The effect on Cape Town's retail environment produced by the Banting diet and the purchasing patterns of those who follow it : a mixed method study
by 
Batchelor, Michaela.
Format: 
Manuscript
Publication Date 
2016
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Alcohol affair : the influence of experiential marketing on purchase behaviour
Alcohol affair : the influence of experiential marketing on purchase behaviour
Alcohol affair : the influence of experiential marketing on purchase behaviour
by 
Matsolo, Sibongiseni.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for An investigation of brand names as product names in the South African context
An investigation of brand names as product names in the South African context
An investigation of brand names as product names in the South African context
by 
Gape, Kenaleone.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Leveraging customer service to build brand equity
Leveraging customer service to build brand equity
Leveraging customer service to build brand equity
by 
Withers, Neil Ian.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective
Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective
Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective
by 
Prinsloo, Megan.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
Cover image for Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study
Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study
Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study
by 
Rodriques, Shannon.
Format: 
Manuscript
Publication Date 
2015
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
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