by
Pincas, Stepháne.
Format:
Books
Publication Date
2008
Excerpt:
Advertising campaigns -- History.
by
Levinson, Jay Conrad.
Format:
Books
Publication Date
2008
Excerpt:
Advertising campaigns.
by
Benoit, William L.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0802/2007028074-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0802/2007028074-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0802/2007028074-t.html
Format:
Books
Publication Date
2008
Excerpt:
-- Theory of reasoned action -- Critical consumers of persuasive messages -- Persuasion in advertising
by
Heyman, Jay H., 1939-
Publisher description http://www.loc.gov/catdir/enhancements/fy0806/2007052407-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007052407-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0828/2007052407-b.html
Format:
Books
Publication Date
2008
Excerpt:
Advertising.
by
Godin, Seth.
Format:
Books
Publication Date
2007 1999
Excerpt:
Advertising campaigns.
by
Riggs, Thomas, 1963-
Format:
Books
Publication Date
2007
Excerpt:
Advertising campaigns -- United States -- History -- 20th century -- Encyclopedias.
by
Wek, Alek.
Format:
Books
Publication Date
2007
Excerpt:
model in hip advertising campaigns, she is working the runways for the world's leading designers. But
by
Lauren, Ralph.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0742/2007927565-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0742/2007927565-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0742/2007927565-d.html
Format:
Books
Publication Date
2007
Excerpt:
, hand-picked from hundreds of runway shows, collections, and his signature cinematic advertising
by
Lucas, Gavin, 1975-
Format:
Books
Publication Date
2006
Excerpt:
Advertising campaigns.
by
Parente, Donald.
Table of contents http://www.loc.gov/catdir/toc/fy0605/2005931612.html
Format:
Books
Publication Date
2006
Excerpt:
Advertising campaign strategy : a guide to marketing communication plans / Parente, Donald.
by
Burtenshaw, Ken.
Format:
Electronic Resources
Publication Date
2006
Excerpt:
Advertising campaigns.
by
Wiedermann, Julius.
Format:
Books
Publication Date
2006
Excerpt:
Advertising campaigns.
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