by 
 Stokes, David (David R.)
Format: 
Books
Publication Date 
 2010
Excerpt: 
 -- Chapter 10: Entrepreneurial decision making and planning -- Chapter 11: Entrepreneurial marketing
by 
 Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
 2010
Excerpt: 
 -- Targeting attractive market segments -- Differentiation and brand positioning -- Business strategies : a
by 
 Moutinho, Luiz.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Strategic marketing management : a business process approach / Moutinho, Luiz.
by 
 Weele, A. J. van (Arjan J.)
Format: 
Books
Publication Date 
 2010
Excerpt: 
Purchasing & supply chain management : analysis, strategy, planning and practice / Weele, A. J
by 
 Sinofsky, Steven, 1965-
Format: 
Books
Publication Date 
 2010
Excerpt: 
One strategy! : organization, planning, and decision making / Sinofsky, Steven, 1965-
by 
 Johnson, Mark W.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Business planning.
by 
 Gibbert, Michael.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Business planning.
by 
 Katz, Helen E.
Format: 
Books
Publication Date 
 2010
Excerpt: 
The media handbook : a complete guide to advertising media selection, planning, research, and
by 
 Baltzan, Paige.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Business driven technology / Baltzan, Paige.
by 
 Gunasekaran, A.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Handbook on business information systems / Gunasekaran, A.
by 
 Freund, Bill.
Format: 
Books
Publication Date 
 2010
Excerpt: 
-apartheid South Africa / Buntu Siwisa -- Part 3. Struggles over resources and the land. 'Doing business with a
by 
 Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
 2010
Excerpt: 
 behaviour -- Market segmentation, targeting and positioning -- Integrated marketing -- Marketing planning
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