547 Results
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Cover image for Business ethics
by 
Rossouw, Deon.
Format: 
Books
Publication Date 
2013
Excerpt: 
Business ethics / Rossouw, Deon.
Available: Copies:
by 
Burns, Paul, 1949-
Format: 
Books
Publication Date 
2013
Excerpt: 
Corporate entrepreneurship : innovation and strategy in large organizations / Burns, Paul, 1949-
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Cover image for Drucker on marketing : lessons from the world's most influential business thinker
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2013
Excerpt: 
Drucker on marketing : lessons from the world's most influential business thinker / Cohen, William
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by 
Paroutis, Sotirios.
Format: 
Books
Publication Date 
2013
Excerpt: 
Practicing strategy : text and cases / Paroutis, Sotirios.
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Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
and marketing research -- Consumer behaviour -- Business-to-business marketing -- PART 3. Implementing
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Cover image for Marketing strategy : the thinking involved
by 
Hill, Mark E., 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing strategy : the thinking involved / Hill, Mark E., 1957-
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Cover image for Redefining business models : strategies for a financialized world
by 
Haslam, Colin.
Format: 
Books
Publication Date 
2013
Excerpt: 
Redefining business models : strategies for a financialized world / Haslam, Colin.
Available: Copies:
Cover image for 60-minute brand strategist : the essential brand book for marketing professionals
by 
Mootee, Idris, 1958-
Format: 
Books
Publication Date 
2013
Excerpt: 
book offers a field-tested view of how branding decisions happen in the context of business strategy
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Cover image for Thought leadership : prompting businesses to think and learn
by 
Young, Laurie, 1955-
Format: 
Books
Publication Date 
2013
Excerpt: 
' -- Bernays uses Thought Leadership as 'business propaganda' to help kick-start capitalism and consumerism
Available: Copies:
Cover image for Marketing essentials
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
environment -- Consumer buying behaviour -- Business markets and business buying behaviour -- Segmenting
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Cover image for Essentials of strategic management : the quest for competitive advantage.
by 
Gamble, John (John E.)
Format: 
Books
Publication Date 
2013
Excerpt: 
Business planning.
Available: Copies:
Cover image for The small business online marketing handbook : converting online conversations to offline sales
by 
Tsai, Annie, 1979-
Format: 
Books
Publication Date 
2013
Excerpt: 
The small business online marketing handbook : converting online conversations to offline sales /
Available: Copies: