by
Buttle, Francis.
Format:
Books
Publication Date
2004
Excerpt:
"The book views customer relationship management as the core business strategy that integrates
by
Turban, Efraim.
Format:
Books
Publication Date
2004
Excerpt:
-commerce strategy and global EC -- 16. Launching a successful online business -- 17. Legal, ethical, and societal
by
Frenzel, Carroll W.
Format:
Books
Publication Date
2004
Excerpt:
-- Managing e-business applications -- pt. 4. Superior practices in managing systems. Developing and managing
by
Ries, Al.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2004042466-d.html
Format:
Books
Publication Date
2004
Excerpt:
The origin of brands : discover the natural laws of product innovation and business survival / Ries
by
Miller, Jon, 1971-
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2004053025.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0618/2004053025-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley042/2004053025.html
Cover http://swbplus.bsz-bw.de/bsz113620683cov.htm
Format:
Books
Publication Date
2004
Excerpt:
The business of brands / Miller, Jon, 1971-
by
Thompson, Arthur A., 1940-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0702/2003048765-d.html
Format:
Books
Publication Date
2004
Excerpt:
Strategy : winning in the marketplace : core concepts, analytical tools, cases / Thompson, Arthur A
by
Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Format:
Books
Publication Date
2004
Excerpt:
Business marketing management : a strategic view of industrial and organizational markets / Hutt
by
Chin, Gary.
Format:
Books
Publication Date
2004
Excerpt:
portfolio management: aligning tactical projects with business strategy -- Integrating portfolio and project
by
Wells, William, 1926-
Format:
Books
Publication Date
2003
Excerpt:
. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research
by
Jaffe, Andrew, 1938-2010.
Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=163302
ebrary http://site.ebrary.com/id/10299998
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=98808
MyiLibrary http://www.myilibrary.com?id=34508
OverDrive https://www.overdrive.com/search?q=F252D735-44F5-4A7A-80B5-6E26FE13926F
ebrary http://site.ebrary.com/id/10299998
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=98808
MyiLibrary http://www.myilibrary.com?id=34508
OverDrive https://www.overdrive.com/search?q=F252D735-44F5-4A7A-80B5-6E26FE13926F
Format:
Electronic Resources
Publication Date
2003
Excerpt:
-year-old agency business model is breaking down because the work is becoming marginalized, as clients cut back ad
by
David, Fred R.
Format:
Books
Publication Date
2003
Excerpt:
. The Nature of Strategic Management -- Pt. 2. Strategy Formulation -- Ch. 2. The Business Mission -- Ch
by
Carroll, Archie B.
Format:
Books
Publication Date
2003
Excerpt:
Business & society : ethics and stakeholder management / Carroll, Archie B.
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