Search Results for Case studies

information on how to measure the success of your campaigns; a range of new tools; fresh case studies

customer programs for B2B companies of every size. The playbook is also supported by case studies and

"creative muscles," and case studies. Disciplined Dreaming shows even the stuffiest corporate bureaucracies

-- Brand heritage profiles -- Intellectual property articles -- Intellectual property case studies

. What Did We Learn from the Case Studies? -- Interview with Gary Marsden -- 13. An Evaluation Framework

the real world with real-world case studies.

, semiotics and semantics. It features a range of case studies that demonstrate how the use of rigorous

The case studies included in this text allow the reader to have rare access to insightful examples

case studies to discuss brand concepts and challenges. It tackles how place perceptions are formed, how

principles of marketing. It includes numerous contemporary case studies, chapter summaries and review

Strategic planning -- Case studies.

Leadership -- Case studies.