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Ethnic marketing : accepting the challenge of cultural diversity

Pires, Guilherme Dias.

Format:

Books

Publication Date

2005

Excerpt:

Minority consumers.

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Consumer behavior

Schiffman, Leon G.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior / Schiffman, Leon G.

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Effective advertising : understanding when, how, and why advertising works

Tellis, Gerard J., 1950-

SAGE knowledge eBook available for UOIT via SAGE. Click link to access
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=474275
HathiTrust Digital Library, Limited view (search only) http://catalog.hathitrust.org/api/volumes/oclc/52721157.html
MyiLibrary http://www.myilibrary.com?id=661967
Table of contents http://catdir.loc.gov/catdir/toc/ecip046/2003016016.html

Format:

Electronic Resources

Publication Date

2004

Excerpt:

Consumers -- Attitudes.

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Call of the mall : how we shop

Underhill, Paco.

Format:

Books

Publication Date

2004

Excerpt:

Consumers -- United States -- Attitudes.

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New woman hybridities : feminity, feminism and international consumer culture, 1880-1930

Beetham, Margaret, 1919-

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Books

Publication Date

2004

Excerpt:

New woman hybridities : feminity, feminism and international consumer culture, 1880-1930 / Beetham

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Cover image for Domestic violence sourcebook : basic consumer health information about the causes and consequences of abusive relationships, including physical violence, sexual assault, battery, stalking, and emotional abuse ... along with a glossary of related terms and resources for additional help and information

Domestic violence sourcebook : basic consumer health information about the causes and consequences of abusive relationships, including physical violence, sexual assault, battery, stalking, and emotional abuse ... along with a glossary of related terms and resources for additional help and information

Matthews, Dawn D.

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004003519.html

Format:

Books

Publication Date

2004

Excerpt:

Domestic violence sourcebook : basic consumer health information about the causes and consequences

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Educational research : fundamentals for the consumer

McMillan, James H.

Format:

Books

Publication Date

2004

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Educational research : fundamentals for the consumer / McMillan, James H.

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Consumer insight : how to use data and market research to get closer to your customer

Stone, Merlin, 1948-

Table of contents http://www.loc.gov/catdir/toc/ecip0419/2004014622.html

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Books

Publication Date

2004

Excerpt:

Consumer insight : how to use data and market research to get closer to your customer / Stone

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Mass affluence : seven new rules of marketing to today's consumer

Nunes, Paul, 1963-

Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004002471.html

Format:

Books

Publication Date

2004

Excerpt:

Mass affluence : seven new rules of marketing to today's consumer / Nunes, Paul, 1963-

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The consumer-- or else! : consumer-centric business paradigms

Schuster, Camille Passler, 1950-

Table of contents http://www.loc.gov/catdir/toc/ecip044/2003012040.html

Format:

Books

Publication Date

2004

Excerpt:

The consumer-- or else! : consumer-centric business paradigms / Schuster, Camille Passler, 1950-

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Consumer behavior

Hoyer, Wayne D.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior / Hoyer, Wayne D.

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Consumer behavior : a strategic approach

Assael, Henry.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior : a strategic approach / Assael, Henry.

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