Search Results for Consumers.

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How customers think : essential insights into the mind of the market

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

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Books

Publication Date

2003

Excerpt:

Consumer behavior -- Psychological aspects.

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Safe food : bacteria, biotechnology, and bioterrorism

Nestle, Marion.

Table of contents http://catdir.loc.gov/catdir/toc/fy042/2002027172.html

Format:

Books

Publication Date

2003

Excerpt:

demonstrates how powerful food industries oppose safety regulations, deny accountability, and blame consumers

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Marketing your product

Cyr, Donald G.

Format:

Books

Publication Date

2003

Excerpt:

competitive consumer environment. It describes customer?s buying impulses, how products satisfy those impulses

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Rich dad's guide to becoming rich without cutting up your credit cards

Kiyosaki, Robert T., 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip048/2003018909.html

Format:

Books

Publication Date

2003

Excerpt:

Consumer credit.

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Sports marketing : a strategic perspective

Shank, Matthew D.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

2002

Excerpt:

Participants as Consumers -- Understanding Spectators as Consumers -- Segmentation, Targeting, and Positioning

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Consumer behaviour in a week

Cave, Susan, 1949-

Format:

Books

Publication Date

2002 2001

Excerpt:

Consumer behaviour in a week / Cave, Susan, 1949-

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The advertising handbook

Brierley, Sean, 1966-

Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook

Format:

Books

Publication Date

2002

Excerpt:

Why businesses advertise -- Making and segmenting markets -- 'Finding' consumers -- Advertising and

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International marketing

Cateora, Philip R.

Format:

Books

Publication Date

2002

Excerpt:

and services for consumers -- 13. Products and services for businesses -- 14. International marketing

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Marketing : connecting with customers

Harrell, Gilbert D.

Format:

Books

Publication Date

2002

Excerpt:

Consumer satisfaction.

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The social psychology of consumer behaviour

Bagozzi, Richard P.

Format:

Books

Publication Date

2002

Excerpt:

The social psychology of consumer behaviour / Bagozzi, Richard P.

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A century of American icons : 100 products and slogans from the 20th century consumer culture

Cross, Mary, 1934-

Format:

Books

Publication Date

2002

Excerpt:

A century of American icons : 100 products and slogans from the 20th century consumer culture /

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Consumer behaviour : implications for marketing strategy

Neal, Cathy M.

Format:

Books

Publication Date

2002

Excerpt:

Consumer behaviour : implications for marketing strategy / Neal, Cathy M.

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