Search Results for PR.

IIE
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Cover image for The AMA handbook of public relations
The AMA handbook of public relations
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Organizational communications ; Rumor management ; Crisis communications -- The broader PR spectrum. Government
Available: Copies:
Cover image for Cambridge English for Marketing Student's Book.
Cambridge English for Marketing Student's Book.
Format: 
Books
Publication Date 
2010
Excerpt: 
Cambridge Univ Pr
Available: Copies:
Cover image for Global financial integration thirty years on : from reform to crisis
Global financial integration thirty years on : from reform to crisis
by 
Underhill, Geoffrey R. D.
Format: 
Books
Publication Date 
2010
Excerpt: 
Cambridge Univ. Pr.,
Available: Copies:
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
-traditional media vehicles, such as marketing PR, branded entertainment, and product placement. This is a must read
Available: Copies:
Cover image for Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2009
Excerpt: 
PR.
Available: Copies:
Cover image for What would Google do?
What would Google do?
by 
Jarvis, Jeff, 1954-
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0911/2008040944-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
. Google U: opening education -- The United States of Google: geeks rule -- Exceptions. PR and lawyers
Available: Copies:
Cover image for Internet marketing : strategy, implementation and practice
Internet marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
channels such as affiliate marketing, online PR and search engine marketing, with each chapter containing a
Available: Copies:
Cover image for Exploring public relations
Cover image for Gandhi's Philosophy and the Quest for Harmony.
Gandhi's Philosophy and the Quest for Harmony.
Gandhi's Philosophy and the Quest for Harmony.
Format: 
Books
Publication Date 
2009 2006
Excerpt: 
Cambridge Univ Pr
Available: Copies:
Cover image for A Dictionary of Sociology.
A Dictionary of Sociology.
A Dictionary of Sociology.
Format: 
Books
Publication Date 
2009
Excerpt: 
Oxford Univ Pr
Available: Copies:
Cover image for The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
marketing tool) -- PR 2.0 (Introducing the social media news release) -- Other social media marketing tools
Available: Copies:
Cover image for The global public relations handbook : theory, research, and practice
The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Publisher description http://www.loc.gov/catdir/enhancements/fy0914/2008023417-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
different public relations : Canadian PR in the North American context / Public relations industry in Mexico
Available: Copies:
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