432 Results
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Cover image for Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2010
Excerpt: 
behavior and promotion strategy -- Consumer behavior and pricing strategy -- Consumer behavior, electronic
Available: Copies:
Cover image for The economics of tourism
by 
Reece, William S.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Ch. 6. Pricing tourism services -- Ch. 7. Airlines -- Ch. 8. Tourist travel by automobile, rail, and
Available: Copies:
Cover image for Innovation, economic growth and the firm : theory and evidence of industrial dynamics
by 
Gaffard, Jean Luc.
Format: 
Books
Publication Date 
2010
Excerpt: 
from French, German, and Italian pricing behaviour -- Sarah Guillou and Stefano Schiavo.
Available: Copies:
Cover image for Microeconomics for MBAs : the economic way of thinking for managers
by 
McKenzie, Richard B.
Format: 
Books
Publication Date 
2010
Excerpt: 
structures -- Firm production under idealized competitive conditions -- Monopoly power and firm pricing
Available: Copies:
by 
Vigario, Francisco Antonio Amaral, 1953-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Transfer pricing -- Divisional performance -- Working capital -- Capital structure -- Capital asset pricing
Available: Copies:
Cover image for Managing small business : an entrepreneurial emphasis.
by 
Moore, Carlos W.
Format: 
Books
Publication Date 
2010
Excerpt: 
chain management -- Pricing and credit -- Promotional planning -- Global marketing -- Professional
Available: Copies:
Cover image for Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Pricing : understanding and capturing customer value -- Pricing strategies -- Marketing channels
Available: Copies:
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
products -- Internal marketing -- Pricing products : pricing considerations, approaches, and strategy
Available: Copies:
Cover image for Management accounting for business
by 
Drury, Colin.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Measuring relevant costs and revenues for decision making -- Pricing decisions and profitability analysis
Available: Copies:
Cover image for Accounting essentials for hospitality managers
by 
Guilding, Chris.
Format: 
Books
Publication Date 
2009
Excerpt: 
measurement -- Cost information and pricing -- Working capital management -- Investment decision-making.
Available: Copies:
Cover image for Mastering fashion marketing
by 
Jackson, Tim, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
segmentation, targeting and positioning (STP) -- Marketing mix : the fashion product -- Marketing mix : pricing
Available: Copies:
Cover image for Business logistics management : a supply chain perspective
by 
Pienaar, Wessel J.
Format: 
Books
Publication Date 
2009
Excerpt: 
facilities -- The operation of a warehouse -- The transport system -- Transport cost structures and pricing
Available: Copies: