Search Results for Promotions.

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219 Results
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Cover image for Advertising, promotion and other aspects of integrated marketing communications
Advertising, promotion and other aspects of integrated marketing communications
Advertising, promotion and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising, promotion and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
Cover image for The fundamentals of creative advertising
The fundamentals of creative advertising
The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Click here to view book
EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=354463
Format: 
Electronic Resources
Publication Date 
2006
Excerpt: 
BUSINESS & ECONOMICS -- Advertising & Promotion.
Available: Copies:
Cover image for How to write great copy : learn the unwritten rules of copywriting
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
-- Battle for hearts and minds -- Promotions -- Operating in a PR vacuum -- Propaganda -- Truth is the first
Available: Copies:
Cover image for Magnetic selling : develop the charm and charisma that attract customers and maximize sales
Magnetic selling : develop the charm and charisma that attract customers and maximize sales
Magnetic selling : develop the charm and charisma that attract customers and maximize sales
by 
Bly, Robert W.
Format: 
Books
Publication Date 
2006
Excerpt: 
Sales promotion.
Available: Copies:
Cover image for Media promotion and marketing for broadcasting, cable, and the Internet
Media promotion and marketing for broadcasting, cable, and the Internet
Media promotion and marketing for broadcasting, cable, and the Internet
by 
Eastman, Susan Tyler.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005027692.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Media promotion and marketing for broadcasting, cable, and the Internet / Eastman, Susan Tyler.
Available: Copies:
Cover image for Tourism Marketing for cities and towns : using branding and events to attract tourism
Tourism Marketing for cities and towns : using branding and events to attract tourism
Tourism Marketing for cities and towns : using branding and events to attract tourism
by 
Kolb, Bonita M.
Table of contents only http://www.loc.gov/catdir/toc/ecip0517/2005022585.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0622/2005022585-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
City promotion.
Available: Copies:
Cover image for Oxford handbook of public health practice
Oxford handbook of public health practice
by 
Pencheon, David.
Table of contents only http://www.loc.gov/catdir/toc/ecip0614/2006018375.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Health Promotion -- Handbooks.
Available: Copies:
Cover image for Small business marketing for dummies
Small business marketing for dummies
Small business marketing for dummies
by 
Schenck, Barbara Findlay.
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
your market -- 14. Brochures, promotions, trade shows, and more -- 15. Public relations and publicity
Available: Copies:
Cover image for The art of promotion : creating distinction through innovative production techniques
The art of promotion : creating distinction through innovative production techniques
The art of promotion : creating distinction through innovative production techniques
by 
Cyr, Lisa.
Format: 
Books
Publication Date 
2005 2003
Excerpt: 
The art of promotion : creating distinction through innovative production techniques / Cyr, Lisa.
Available: Copies:
Cover image for Special events : event leadership for a new world
Special events : event leadership for a new world
Special events : event leadership for a new world
by 
Goldblatt, Joe Jeff, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
, public relations, promotions, and sponsorship -- Online marketing -- Risk management : legal and
Available: Copies:
Cover image for Corporate social responsibility : doing the most good for your company and your cause
Corporate social responsibility : doing the most good for your company and your cause
Corporate social responsibility : doing the most good for your company and your cause
by 
Kotler, Philip.
Table of contents http://www.loc.gov/catdir/toc/ecip0422/2004020375.html
Format: 
Books
Publication Date 
2005
Excerpt: 
good -- 3. Corporate cause promotions : increasing awareness and concern for social causes -- 4. Cause
Available: Copies:
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