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Guide to media relations

Schenkler, Irv.

Format:

Books

Publication Date

2004

Excerpt:

Public relations.

Available: Copies:

Corporate reputation and competitiveness

Davies, Gary, 1946-

Table of contents http://catdir.loc.gov/catdir/toc/fy0703/2002068326.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=877508
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1009/2002068326-b.html

Format:

Books

Publication Date

2003

Excerpt:

Corporations -- Public relations.

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Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!

Hahn, Fred E., 1925-

Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2002192267.html

Format:

Books

Publication Date

2003

Excerpt:

to Start on the Internet Publicity and Public Relations Media Creativity and Production: Video, CD

Available: Copies:

History after apartheid : visual culture and public memory in a democratic South Africa

Coombes, Annie E.

Table of contents http://catdir.loc.gov/catdir/toc/ecip042/2003007682.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010300260&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2003

Excerpt:

History after apartheid : visual culture and public memory in a democratic South Africa / Coombes

Available: Copies:

Contemporary sport management

Parks, Janet B., 1942-

Format:

Books

Publication Date

2003

Excerpt:

functional areas of sport management -- 10 Sport marketing -- 11 Public relations in the sport industry -- 12

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Reaching audiences : a guide to media writing

Yopp, Jan Johnson.

Format:

Books

Publication Date

2003

Excerpt:

. Electronic media -- Public relations writing -- Advertising -- Appendix A. The abused word list -- Appendix B

Available: Copies:

What's keeping your customers up at night? : close more deals by selling to your client's pain

Cody, Steven.

Publisher description http://www.loc.gov/catdir/description/mh031/2002154748.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002154748.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2002154748.html

Format:

Books

Publication Date

2003

Excerpt:

Public relations.

Available: Copies:

Write up the corporate ladder : successful writers reveal the techniques that help you write with ease and get ahead

Ryan, Kevin, 1951-

Format:

Books

Publication Date

2003

Excerpt:

Williams, wizard of ads -- AT&T, Bill Oliver, public relations vice president -- Canon U.S.A, Inc

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Race and reconciliation : essays from the new South Africa

Herwitz, Daniel.

Table of contents http://www.loc.gov/catdir/toc/ecip044/2003010934.html

Format:

Books

Publication Date

2003

Excerpt:

South Africa -- Race relations.

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Advertising, promotion & supplemental aspects of integrated marketing communications

Shimp, Terence A.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012955782&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2060814&custom_att_2=simple_viewer
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002071957-d.html

Format:

Books

Publication Date

2003

Excerpt:

-- Consumer-oriented promotions -- Marketing public relations and sponsorship marketing -- Regulatory, ethical

Available: Copies:

Advertising : principles & practice

Wells, William, 1926-

Format:

Books

Publication Date

2003

Excerpt:

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

Available: Copies:

History after apartheid : visual culture and public memory in a democratic South Africa

Coombes, Annie E.

Table of contents http://catdir.loc.gov/catdir/toc/ecip042/2003007682.html

Format:

Books

Publication Date

2003

Excerpt:

History after apartheid : visual culture and public memory in a democratic South Africa / Coombes

Available: Copies:

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