by
Kotler, Philip.
Format:
Books
Publication Date
2003
Excerpt:
A framework for marketing management / Kotler, Philip.
by
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Format:
Electronic Resources
Publication Date
2003
Excerpt:
Small business management : an entrepreneurial emphasis / Longenecker, Justin G. (Justin Gooderl
by
Dalton, Dennis R.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2003043694.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2003043694.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2003043694.html
Format:
Books
Publication Date
2003
Excerpt:
Strategic Approach -- 4. The Corporate Security Manager As Organizational Strategic Planner -- 5. The Call
by
Davies, Gary, 1946-
Table of contents http://catdir.loc.gov/catdir/toc/fy0703/2002068326.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=877508
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1009/2002068326-b.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=877508
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009945533&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1009/2002068326-b.html
Format:
Books
Publication Date
2003
Excerpt:
Brand name products -- Management.
by
Lenskold, James.
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/2003001407.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003001407.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003001407.html
Format:
Books
Publication Date
2003
Excerpt:
campaign profitability -- Measurement process -- Strategic profit management -- Implementation process.
by
Jaffe, Andrew, 1938-2010.
Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003283016.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003283016.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003283016.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2003283016.html
Publisher description http://catdir.loc.gov/catdir/description/wiley041/2003283016.html
Format:
Books
Publication Date
2003
Excerpt:
Advertising agencies -- Management.
by
Verwey, Sonja.
Format:
Books
Publication Date
2003
Excerpt:
Strategic organisational communication : paradigms and paradoxes / Verwey, Sonja.
by
Duffy, Neill.
Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2003007458.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2003007458.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003007458.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2003007458.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003007458.html
Format:
Books
Publication Date
2003
Excerpt:
platforms -- Strategic passion branding management -- The measurement challenge -- return on investment and
by
Saunders, M. N. K.
Format:
Books
Publication Date
2003
Excerpt:
Management -- Research -- Data processing.
by
Zimmerer, Thomas.
Format:
Books
Publication Date
2002
Excerpt:
Essentials of entrepreneurship and small business management / Zimmerer, Thomas.
by
Hill, Charles W. L.
Format:
Books
Publication Date
2002
Excerpt:
International business enterprises -- Management.
by
Doyle, Peter, 1943-2003.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009671791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2002
Excerpt:
Marketing management and strategy / Doyle, Peter, 1943-2003.
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