by
Hutt, Michael D.
Format:
Regular print
Publication Date
2010
Excerpt:
. III Assessing market opportunities -- pt. IV Formulating business marketing strategy -- pt. V
by
Du Toit, G. S. (Gawie S.), editor.
Format:
Books
Publication Date
2010
Excerpt:
and management -- pt 3. The functional areas of a business -- pt 4. Business strategy and decision-making.
by
Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Format:
Books
Publication Date
2010
Excerpt:
target audiences -- Effects and objectives -- Strategy and planning -- Strategic positioning -- Tactics
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
-- Designing a customer-driven marketing strategy and integrated marketing mix -- Extending marketing.
by
Osterwalder, Alexander, author.
Format:
Books
Publication Date
2010
Excerpt:
strategy -- Managing multiple business models -- Business model design process.
by
Kotler, Philip.
Format:
Books
Publication Date
2010
Excerpt:
products -- Internal marketing -- Pricing products : pricing considerations, approaches, and strategy
by
Richards, Greg.
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Format:
Books
Publication Date
2010
Excerpt:
an important element of development strategy. Examines the reasons why different stakeholders should
by
Hassanien, Ahmed.
Format:
Regular print
Publication Date
2010
Excerpt:
strategies for achieving competitive advantage -- Cost leadership -- Differentiation -- Focus -- The strategy
by
Reynolds, Jonathan, 1958-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018953049&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2010
Excerpt:
application of e-business technologies -- The strategy of e-business -- Digital marketing -- Product and
by
Ashkenas, Ronald N.
Format:
Books
Publication Date
2010
Excerpt:
-- Streamlining processes -- Curbing complexity-causing behaviors -- Strategy for simplicity -- Simplicity starts
by
Cohen, William A., 1937-
Format:
Books
Publication Date
2010
Excerpt:
of influence and persuasion on strategy and tactics -- Epilogue: Drucker's legacy -- Notes -- About
by
Posner, Kenneth A.
Format:
Books
Publication Date
2010
Excerpt:
with strategy -- Making decisions in real time: how to react to new information without falling victim
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