Search Results for Strategy.

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Cracking creativity : the secrets of creative genius

Michalko, Michael, 1940-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0909/2001280252-d.html

Format:

Books

Publication Date

2001 1998

Excerpt:

-thinking strategy, showing how it has worked for creative geniuses and providing exercises that allow you to put it

Available: Copies:

Strategic market management

Aaker, David A.

Table of contents http://catdir.loc.gov/catdir/toc/onix07/2001026190.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0612/2001026190-b.html
Publisher description http://catdir.loc.gov/catdir/description/wiley036/2001026190.html

Format:

Books

Publication Date

2001

Excerpt:

Business Strategy: The Concept and Trends in Its Management -- What Is a Business Strategy

Available: Copies:

Cover image for Strategic management of technological learning : learning to learn and learning to learn-how-to-learn as drivers of strategic choice and firm performance in global, technology-driven markets

Strategic management of technological learning : learning to learn and learning to learn-how-to-learn as drivers of strategic choice and firm performance in global, technology-driven markets

Carayannis, Elias G.

CRCnetBASE http://www.crcnetbase.com/isbn/9781420037364
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0646/00057165-d.html

Format:

Books

Publication Date

2001

Excerpt:

Alternatives -- Implementation -- Design School of Strategy Making -- Planning School of Strategy Making

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Emotional branding : the new paradigm for connecting brands to people

Gobé, Marc.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0908/00053428-d.html

Format:

Books

Publication Date

2001

Excerpt:

-- Introduction: A Sense of Strategy -- Sounds That Transport -- Colors That Mesmerize/Symbols That Captivate

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Internet marketing

Hofacker, Charles F.

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/onix06/00036498.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009264113&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00036498.html
Cover http://swbplus.bsz-bw.de/bsz08739104xcov.htm

Format:

Books

Publication Date

2001

Excerpt:

Communications Strategy -- Web Site Communication Goals -- Establishing Online Relationships -- Human Information

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Marketing management : knowledge and skills

Peter, J. Paul.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/00026735.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00026735.html

Format:

Books

Publication Date

2001

Excerpt:

: Advertising and Sales Promotion. Personal Selling. Distribution Strategy. Pricing Strategy. Marketing in

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Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

2001

Excerpt:

-- Tailoring strategy to fit specific industry and company situations -- Strategy and competitive advantage in

Available: Copies:

Principles of marketing

Kotler, Philip.

Format:

Electronic Resources

Publication Date

2001

Excerpt:

management -- Retailing and wholesaling -- Integrated marketing communications strategy -- Advertising, sales

Available: Copies:

Evolve! : succeeding in the digital culture of tomorrow

Kanter, Rosabeth Moss.

Format:

Books

Publication Date

2001

Excerpt:

of raves: strategy as improvisational theater -- Connecting the dots: nurturing networks of partners

Available: Copies:

The power of focus

Canfield, Jack, 1944-

Format:

Books

Publication Date

2001 2000

Excerpt:

-- Focusing strategy #7 : Ask for what you want -- Focusing strategy #8 : Consistent persistence -- Focusing

Available: Copies:

Advertising : principles & practice

Wells, William, 1926-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=008796791&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2000 1999

Excerpt:

Advertising foundations and environment -- Advertising background, planning, and strategy

Available: Copies:

Global business : environments and strategies : managing for global competitive advantage

Daniels, John D.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0636/2001280361-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0636/2001280361-d.html

Format:

Books

Publication Date

2000

Excerpt:

international human resources management -- International financial management and strategy -- PART IV: SOUTHERN

Available: Copies:

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