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The culture of connectivity : a critical history of social media

Dijck, José van.

Format:

Books

Publication Date

2013

Excerpt:

sociality -- Facebook and the imperative of sharing -- Twitter and the paradox of following and trending

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Mobile marketing : an hour a day

Pasqua, Rachel.

http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

resources -- Mobile ad networks -- Blog, online publications, and twitter feeds -- Conferences, events, and

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Practicing convergence journalism : an introduction to cross-media storytelling

Kolodzy, Janet, 1955-

Format:

Books

Publication Date

2013

Excerpt:

.com -- Sources and background information: reporting before the reporting; Text box: Twitter on the beat -- Law

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Tweets and the Streets : Social Media and Contemporary Activism.

Gerbaudo, Paolo.

Format:

Books

Publication Date

2012

Excerpt:

Twitter

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Writing skills for public relations : style and technique for mainstream and social media

Foster, John, 1926-

Format:

Books

Publication Date

2012

Excerpt:

and brands -- Easy set-up for your Twitter account -- Facebook - the PR marketing platform

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UnMarketing : stop marketing. Start engaging

Stratten, Scott.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg

Format:

Books

Publication Date

2012

Excerpt:

sins -- How Twitter changed my business -- Tassimo -- Local Twitter -- Domino's: word of mouth, mouths

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Computers and creativity

Plotkin, Robert, 1971-

Format:

Books

Publication Date

2012

Excerpt:

Processors -- Research and Writing in the Computer Age -- Blogging -- Tweeting on Twitter -- Online

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Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Social media (i.e. Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and

Available: Copies:

UnMarketing : stop marketing. Start engaging

Stratten, Scott.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118176283.jpg

Format:

Books

Publication Date

2012

Excerpt:

sins -- How Twitter changed my business -- Tassimo -- Local Twitter -- Domino's: word of mouth, mouths

Available: Copies:

The new edge in knowledge : how knowledge management is changing the way we do business

O'Dell, Carla S., 1950-

Format:

Books

Publication Date

2011

Excerpt:

can be learned from Facebook, Twitter, Google and Amazon to make firms and people smarter, stronger

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Cover image for The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networking

The social media sales revolution : the new rules for finding customers, building relationships, and closing more sales through online networking

Chase, Landy.

Format:

Books

Publication Date

2011

Excerpt:

: the gold standard of business social networking sites -- How to get results with Twitter : tapping

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Creating a website

MacDonald, Matthew, author.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1114/2011282358-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1114/2011282358-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1114/2011282358-d.html

Format:

Regular print

Publication Date

2011

Excerpt:

community -- Website community tools -- Email newsletters -- Twitter -- Groups -- Facebook.

Available: Copies:

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