Search Results for

Personal selling

Supplier relationship management : unlocking the hidden value in your supply base

Personal selling

Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement

The marketing manifesto

Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence

Emotional labor in the 21st century : diverse perspectives on the psychology of emotion regulation at work

Customers first : dominate your market by winning them over where it counts the most

The conversation company : boost your business through culture, people and social media

The B2B executive playbook : the ultimate weapon for achieving sustainable, predictable & profitable growth

The new relationship marketing : how to build a large, loyal, profitable network using the social Web

Customer service : career success through customer loyalty

Please every customer : delivering stellar customer service across cultures

Harvard business review on reinventing your marketing.

The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business

Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks)

Turn clicks into customers : proven marketing techniques for converting online traffic into revenue

The relationship revolution : closing the customer promise gap

The power of appreciative inquiry : a practical guide to positive change

Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!

The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world

The power of two : how smart companies create win-win customer-supplied partnerships that outperform the competition

Customer care excellence : how to create an effective customer focus

The satisfied customer : winners and losers in the battle for buyer preference

Buyer behaviour : understanding consumer psychology and marketing

Beyond six sigma : profitable growth throuth customer value creation

Publish and prosper : blogging for your business

Connecting with your customers.

Trust-based selling : using customer focus and collaboration to build long-term relationships

Up close and personal? : customer relationship marketing @ work

Great customer connections : simple psychological techniques that guarantee exceptional service

Handbook of customer satisfaction and loyalty measurement

Build your customer strategy : a guide to creating profitable relationships

The working world for young adults. Customer service an attitude not an occupation

Your client's story : know your clients and the rest will follow

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Dealing with the customer from hell : a survival guide

Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy

Killer customers : tell the good from the bad and crush your competitors

The businessperson's toolbox of really useful business ideas. 2

What's keeping your customers up at night? : close more deals by selling to your client's pain

Buyer behaviour : a multi-cultural approach

The ten demandments : rules to live by in the age of the demanding customer

One to one, B2B : customer development strategies for the business to business world

Emotion marketing : the Hallmark way of winning customers for life

Call centre effectiveness

The psychology of customer service

Advances in relationship marketing

Aftermarketing : how to keep customers for life through relationship marketing

I was your customer

Command performance : the art of delivering quality service

Strategic Customer Alliances : How to Win, Manage and Develop Key Account Business in the 1990's

World class! : strategies for winning with your customer.