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An analysis of the effectiveness of communication strategy by Government Pensions Administration Agency (the GPAA) to inform Government Employees Pension Fund (GEPF) members about their benefits

A grounded theory approach focused on the manifestation of innovation, leadership and organisational culture in small to medium enterprises (SMES) business models

Introduction to accounting 1A. Workbook

Gender stereotypes in equestrian clothing brands a quantitative cross-sectional study exploring brand gender with regards to brand image of equestrian clothing brands

A quantitative exploration of South African consumer's perception and response to Mc Donald's product adaptation

Context planning and channel innovation : reading pack

Brand strategy 3 : reading pack.

Diaspora marketing as a strategic imperative in competitive identity : exploring the role of South African expatriates in nation branding

The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport

The effective communication of the Botswana tourism industry by Botswana Tourism Organisation according to industry experts

Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context

The 21st century food market vendor