2 Results
00IIE
Cover image for Strategic marketing
by 
Cravens, David W.
Format: 
Books
Publication Date 
2006
Excerpt: 
Ch. 1. Market-driven strategy -- Ch. 2. Corporate, business, and marketing strategy -- App. 2A
Available: Copies:
by 
Best, Roger J.
Format: 
Books
Publication Date 
2005
Excerpt: 
-driven strategy to today's business world. Roger Best's work has proven to be a refreshing alternative to the many
Available: Copies: