by 
 Ward, Keith, 1949-
Format: 
Books
Publication Date 
 2007
Excerpt: 
Bowman, Cliff.
by 
 Ward, Keith
Format: 
Books
Publication Date 
 2005
Excerpt: 
Bowman, Cliff.
by 
 Murray, John A., 1948-
Format: 
Books
Publication Date 
 2008
Excerpt: 
 customer understanding to strategy innovation: practical tools to establish competitive positioning / Cliff
