by 
 Mullin, Roddy.
Format: 
Books
Publication Date 
 2010
Excerpt: 
Sales promotion : how to create, implement and integrate campaigns that really work. Mullin, Roddy.
by 
 Mullin, Roddy.
Format: 
Books
Publication Date 
 2001
Excerpt: 
Value for money marketing : a guide to measuring marketing performance / Mullin, Roddy.
by 
 Williams, Alison.
Format: 
Books
Publication Date 
 2009
Excerpt: 
Mullin, Roddy.
