Search Results for Public relations.

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400 Results
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Cover image for Public relations
Public relations
by 
Jefkins, Frank William.
Format: 
Books
Publication Date 
1998
Excerpt: 
Public relations / Jefkins, Frank William.
Available: Copies:
Cover image for Public relations strategy
Public relations strategy
by 
Oliver, Sandra.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations strategy / Oliver, Sandra.
Available: Copies:
Cover image for Online public relations
Online public relations
by 
Phillips, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Online public relations / Phillips, David.
Available: Copies:
Cover image for Exploring public relations
Exploring public relations
by 
Tench, Ralph, author.
MyiLibrary http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?id=538709
Format: 
Books
Publication Date 
2014
Excerpt: 
Exploring public relations / Tench, Ralph, author.
Available: Copies:
Cover image for Think public relations
Think public relations
Think public relations
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2013
Excerpt: 
Think public relations / Wilcox, Dennis L.
Available: Copies:
Cover image for Public relations cases
Public relations cases
by 
Hayes, Darrell C.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
Cover image for Fashion public relations
Fashion public relations
Fashion public relations
by 
Sherman, Gerald J.
Format: 
Books
Publication Date 
2010
Excerpt: 
Clothing trade -- Public relations -- Case studies.
Available: Copies:
Cover image for Exploring public relations
Exploring public relations
Exploring public relations
by 
Tench, Ralph.
View this book online, via DawsonERA, both on- and off-campus
MyiLibrary http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?id=255753
Format: 
Books
Publication Date 
2009
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
Cover image for Public relations cases
Public relations cases
by 
Hendrix, Jerry A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
Cover image for Mastering public relations
Mastering public relations
Mastering public relations
by 
Davis, Anthony.
Format: 
Books
Publication Date 
2004
Excerpt: 
Mastering public relations / Davis, Anthony.
Available: Copies:
Cover image for Effective public relations
Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2000
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
Cover image for Managing public relations
Managing public relations
by 
Grunig, James E.
Table of contents http://www.gbv.de/dms/ilmenau/toc/027059537.PDF
Format: 
Books
Publication Date 
1984
Excerpt: 
Managing public relations / Grunig, James E.
Available: Copies:
Cover image for Public relations management
Public relations management
Public relations management
by 
Jethwaney, Jaishri N. author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations management / Jethwaney, Jaishri N. author.
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
Handbook of public relations
by 
Benecke, Dalien Rene
Format: 
Books
Publication Date 
2024
Excerpt: 
Handbook of public relations / Benecke, Dalien Rene
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1919014&site=ehost-live
Format: 
Books
Publication Date 
2016
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2010
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2007
Excerpt: 
Skinner, J. C. (J. Chris). Handbook of public relations.
Available: Copies:
Cover image for The public relations handbook
The public relations handbook
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2012
Excerpt: 
The public relations handbook / Theaker, Alison.
Available: Copies:
Cover image for Creativity in public relations
Creativity in public relations
by 
Green, Andy, 1958-
Format: 
Books
Publication Date 
2010
Excerpt: 
Creativity in public relations / Green, Andy, 1958-
Available: Copies:
Cover image for Public relations for Asia
Public relations for Asia
by 
Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for Asia / Morris, Trevor.
Available: Copies:
Cover image for Public Relations in Practice.
Public Relations in Practice.
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public Relations in Practice. Gregory, Anne.
Available: Copies:
Cover image for The public relations handbook
The public relations handbook
by 
Theaker, Alison, author.
E-book
cover image
Title
Format: 
Books
Publication Date 
2016
Excerpt: 
The public relations handbook / Theaker, Alison, author.
Available: Copies:
Cover image for Strategic public relations leadership
Strategic public relations leadership
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic public relations leadership / Gregory, Anne, 1953-
Available: Copies:
Cover image for Public relations in schools
Public relations in schools
Public relations in schools
by 
Kowalski, Theodore J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in schools / Kowalski, Theodore J.
Available: Copies:
Cover image for Public relations : African perspectives
Public relations : African perspectives
Public relations : African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations : African perspectives / Rensburg, Ronél S.
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2001
Excerpt: 
Handbook of public relations / Skinner, C. J.
Available: Copies:
Cover image for Blueprint for public relations,
Blueprint for public relations,
Blueprint for public relations,
by 
Plackard, Dwight Hillis.
Format: 
Books
Publication Date 
1947
Excerpt: 
Blueprint for public relations, Plackard, Dwight Hillis.
Available: Copies:
Cover image for Professionalism in public relations
Professionalism in public relations
Professionalism in public relations
by 
Grunig, James E
Format: 
Books
Excerpt: 
Professionalism in public relations Grunig, James E
Available: Copies:
Cover image for Public relations : the basics
Public relations : the basics
Public relations : the basics
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations : the basics / Smith, Ronald D., 1948-
Available: Copies:
Cover image for Encyclopedia of public relations
Encyclopedia of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2013
Excerpt: 
Encyclopedia of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
Cover image for Public relations : strategies and tactics
Public relations : strategies and tactics
Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
Cover image for Introducing public relations : theory and practice
Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introducing public relations : theory and practice / Butterick, Keith.
Available: Copies:
Cover image for The AMA handbook of public relations
The AMA handbook of public relations
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2010
Excerpt: 
The AMA handbook of public relations / Dilenschneider, Robert L.
Available: Copies:
Cover image for The SAGE handbook of public relations
The SAGE handbook of public relations
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2010
Excerpt: 
The SAGE handbook of public relations / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
Cover image for Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
by 
Broom, Glen M.
Format: 
Books
Publication Date 
2013
Excerpt: 
Cutlip & Center's effective public relations / Broom, Glen M.
Available: Copies:
Cover image for Public relations campaigns and portfolio building
Public relations campaigns and portfolio building
Public relations campaigns and portfolio building
by 
Puglisi, Gemma R.
Format: 
Regular print
Publication Date 
2012
Excerpt: 
Public relations campaigns and portfolio building / Puglisi, Gemma R.
Available: Copies:
Cover image for Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
Cutlip & Center's effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2009
Excerpt: 
Cutlip & Center's effective public relations / Cutlip, Scott M.
Available: Copies:
Cover image for Effective writing skills for public relations
Effective writing skills for public relations
by 
Foster, John.
Format: 
Books
Publication Date 
2001
Excerpt: 
Effective writing skills for public relations / Foster, John.
Available: Copies:
Cover image for Planning and managing public relations campaigns
Planning and managing public relations campaigns
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Planning and managing public relations campaigns / Gregory, Anne.
Available: Copies:
Cover image for Health and medical public relations
Health and medical public relations
by 
Riggulsford, Myc.
Format: 
Books
Publication Date 
2013
Excerpt: 
Health and medical public relations / Riggulsford, Myc.
Available: Copies:
Cover image for Cases in public relations management
Cases in public relations management
Cases in public relations management
by 
Swann, Patricia.
Format: 
Books
Publication Date 
2010 2008
Excerpt: 
Cases in public relations management / Swann, Patricia.
Available: Copies:
Cover image for Sport public relations and communication
Sport public relations and communication
by 
Hopwood, Maria.
Format: 
Books
Publication Date 
2010
Excerpt: 
Sport public relations and communication / Hopwood, Maria.
Available: Copies:
Cover image for Key concepts in public relations
Key concepts in public relations
Key concepts in public relations
by 
Cain, Sandra.
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Cain, Sandra.
Available: Copies:
Cover image for Public relations writing : form & style.
Public relations writing : form & style.
by 
Newsom, Doug.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2003116248-t.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Public relations writing : form & style. Newsom, Doug.
Available: Copies:
Cover image for Public relations campaigns : an integrated approach
Public relations campaigns : an integrated approach
Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
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Cover image for Public relations : theory and practice
Public relations : theory and practice
Public relations : theory and practice
by 
Fourie, Letitia Engela, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
Cover image for Public relations campaigns : an integrated approach
Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Public relations campaigns : an integrated approach / Luttrell, Regina, 1975- author.
Available: Copies:
Cover image for Public relations : theory and practice
Public relations : theory and practice
Public relations : theory and practice
by 
Fourie, Letitia Engela, editor.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1647444&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Public relations : theory and practice / Fourie, Letitia Engela, editor.
Available: Copies:
Cover image for Public relations writing : form & style
Public relations writing : form & style
by 
Haynes, Jim,
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations writing : form & style / Haynes, Jim,
Available: Copies:
Cover image for Public relations : writing and media techniques
Public relations : writing and media techniques
by 
Wilcox, Dennis L.
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations : writing and media techniques / Wilcox, Dennis L.
Available: Copies:
Cover image for Strategic planning for public relations
Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
Cover image for Public relations : strategies and tactics
Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
Cover image for Mediawriting : print, broadcast, and public relations
Mediawriting : print, broadcast, and public relations
Mediawriting : print, broadcast, and public relations
by 
Whitaker, Wayne R., 1940-
Format: 
Books
Publication Date 
2012
Excerpt: 
Mediawriting : print, broadcast, and public relations / Whitaker, Wayne R., 1940-
Available: Copies:
Cover image for Planning and managing public relations campaigns
Planning and managing public relations campaigns
Planning and managing public relations campaigns
by 
Gregory, Anne
Format: 
Books
Publication Date 
2012
Excerpt: 
Planning and managing public relations campaigns Gregory, Anne
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Seitel, Fraser P.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2011
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
Cover image for Political public relations : principles and applications
Political public relations : principles and applications
by 
Strömbäck, Jesper.
Format: 
Books
Publication Date 
2011
Excerpt: 
Political public relations : principles and applications / Strömbäck, Jesper.
Available: Copies:
Cover image for Public relations : a managerial perspective
Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations : a managerial perspective / Moss, Danny, 1954-
Available: Copies:
Cover image for Primer of public relations research
Primer of public relations research
Primer of public relations research
by 
Stacks, Don W.
Format: 
Books
Publication Date 
2011
Excerpt: 
Primer of public relations research / Stacks, Don W.
Available: Copies:
Cover image for Public relations cases : international perspectives
Public relations cases : international perspectives
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations cases : international perspectives / Moss, Danny, 1954-
Available: Copies:
Cover image for Key concepts in public relations
Key concepts in public relations
Key concepts in public relations
by 
Franklin, Bob, 1949-
Format: 
Books
Publication Date 
2009
Excerpt: 
Key concepts in public relations / Franklin, Bob, 1949-
Available: Copies:
Cover image for Strategic planning for public relations
Strategic planning for public relations
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948-
Available: Copies:
Cover image for Public relations : strategies and tactics
Public relations : strategies and tactics
Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
Cover image for Public relations writing : form & style
Public relations writing : form & style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : form & style / Newsom, Doug.
Available: Copies:
Cover image for Effective writing skills for public relations
Effective writing skills for public relations
Effective writing skills for public relations
by 
Foster, John, 1926-
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0835/2008006860-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0835/2008006860-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0835/2008006860-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
Cover image for Public relations for the new Europe
Public relations for the new Europe
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for the new Europe / Morris, Trevor.
Available: Copies:
Cover image for Public relations : a values-driven approach
Public relations : a values-driven approach
Public relations : a values-driven approach
by 
Guth, David.
Format: 
Books
Publication Date 
2006
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
Cover image for Ethics in public relations : responsible advocacy
Ethics in public relations : responsible advocacy
Ethics in public relations : responsible advocacy
by 
Fitzpatrick, Kathy, 1958-
Format: 
Books
Publication Date 
2006
Excerpt: 
Ethics in public relations : responsible advocacy / Fitzpatrick, Kathy, 1958-
Available: Copies:
Cover image for Today's public relations : an introduction
Today's public relations : an introduction
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2006
Excerpt: 
Today's public relations : an introduction / Heath, Robert L. (Robert Lawrence), 1941-
Available: Copies:
Cover image for Effective writing skills for public relations
Effective writing skills for public relations
by 
Foster, John, 1926-
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005000863.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2005000863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005000863-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Effective writing skills for public relations / Foster, John, 1926-
Available: Copies:
Cover image for Public relations : contemporary issues and techniques
Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Table of contents http://catdir.loc.gov/catdir/toc/els041/2003064167.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations : contemporary issues and techniques / Baines, Paul, 1973-
Available: Copies:
Cover image for Public relations : South African perspectives
Public relations : South African perspectives
Public relations : South African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : South African perspectives / Rensburg, Ronél S.
Available: Copies:
Cover image for Public relations : strategies and tactics
Public relations : strategies and tactics
Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
Cover image for Public relations : a values-driven approach
Public relations : a values-driven approach
by 
Guth, David.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : a values-driven approach / Guth, David.
Available: Copies:
Cover image for Deconstructing public relations : public relations criticism
Deconstructing public relations : public relations criticism
by 
Mickey, Thomas J.
Table of contents http://www.loc.gov/catdir/toc/fy033/2001054848.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Deconstructing public relations : public relations criticism / Mickey, Thomas J.
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
Cover image for Public relations writing : form and style
Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2001
Excerpt: 
Public relations writing : form and style / Newsom, Doug.
Available: Copies:
Cover image for Introduction to public relations and advertising
Introduction to public relations and advertising
by 
Du Plessis, D. F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to public relations and advertising / Du Plessis, D. F.
Available: Copies:
Cover image for Public relations : theory and practice
Public relations : theory and practice
Public relations : theory and practice
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations : theory and practice / Johnston, Jane, 1961-
Available: Copies:
Cover image for Public relations in South Africa
Public relations in South Africa
Public relations in South Africa
by 
Lubbe, B.A. and Puth G.
Format: 
Books
Publication Date 
2000
Excerpt: 
Public relations in South Africa Lubbe, B.A. and Puth G.
Available: Copies:
Cover image for Speech communication, public relations and advertising
Speech communication, public relations and advertising
Speech communication, public relations and advertising
by 
Angelopulo, G.C
Format: 
Books
Publication Date 
1997
Excerpt: 
Speech communication, public relations and advertising Angelopulo, G.C
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Black, Sam, 1915-
Format: 
Books
Publication Date 
1995
Excerpt: 
The practice of public relations / Black, Sam, 1915-
Available: Copies:
Cover image for Public relations and public responsibility
Public relations and public responsibility
Public relations and public responsibility
by 
Grunig, James E
Format: 
Books
Excerpt: 
Public relations and public responsibility Grunig, James E
Available: Copies:
Cover image for An overview of the public relations function
An overview of the public relations function
by 
Bowen, Shannon A.
Format: 
Books
Publication Date 
2010
Excerpt: 
An overview of the public relations function / Bowen, Shannon A.
Available: Copies:
Cover image for Excellence in public relations and communication management
Excellence in public relations and communication management
by 
Grunig, James E.
Format: 
Books
Publication Date 
1992
Excerpt: 
Excellence in public relations and communication management / Grunig, James E.
Available: Copies:
Cover image for New insights into communication and public relations
New insights into communication and public relations
New insights into communication and public relations
by 
Mersham, G. M. (Gary Malcolm), 1949-
Format: 
Books
Publication Date 
1999
Excerpt: 
New insights into communication and public relations / Mersham, G. M. (Gary Malcolm), 1949-
Available: Copies:
Cover image for Public relations and nation building : influencing Israel
Public relations and nation building : influencing Israel
by 
Toledano, Margalit.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations and nation building : influencing Israel / Toledano, Margalit.
Available: Copies:
Cover image for Public relations practices : managerial case studies and problems
Public relations practices : managerial case studies and problems
Public relations practices : managerial case studies and problems
by 
Center, Allen H.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations practices : managerial case studies and problems / Center, Allen H.
Available: Copies:
Cover image for PR today : the authoritative guide to public relations
PR today : the authoritative guide to public relations
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2012
Excerpt: 
PR today : the authoritative guide to public relations / Morris, Trevor.
Available: Copies:
Cover image for The new Australian and New Zealand public relations manual
The new Australian and New Zealand public relations manual
The new Australian and New Zealand public relations manual
by 
Tymson, Candy.
Format: 
Books
Publication Date 
2002
Excerpt: 
The new Australian and New Zealand public relations manual / Tymson, Candy.
Available: Copies:
Cover image for The new Australian and New Zealand public relations manual
The new Australian and New Zealand public relations manual
The new Australian and New Zealand public relations manual
by 
Tymson, Candy.
Format: 
Books
Publication Date 
1996
Excerpt: 
The new Australian and New Zealand public relations manual / Tymson, Candy.
Available: Copies:
Cover image for Strategic public relations : an audience-focused approach
Strategic public relations : an audience-focused approach
Strategic public relations : an audience-focused approach
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic public relations : an audience-focused approach / Diggs-Brown, Barbara.
Available: Copies:
Cover image for Culture and public relations : links and implications
Culture and public relations : links and implications
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2012
Excerpt: 
Culture and public relations : links and implications / Sriramesh, Krishnamurthy.
Available: Copies:
Cover image for Public Relations : the Profession and the Practice.
Public Relations : the Profession and the Practice.
Public Relations : the Profession and the Practice.
by 
Lattimore, D.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public Relations : the Profession and the Practice. Lattimore, D.
Available: Copies:
Cover image for Global public relations : spanning borders, spanning cultures
Global public relations : spanning borders, spanning cultures
by 
Freitag, Alan.
Format: 
Books
Publication Date 
2009
Excerpt: 
Global public relations : spanning borders, spanning cultures / Freitag, Alan.
Available: Copies:
Cover image for Rethinking public relations : PR propaganda and democracy
Rethinking public relations : PR propaganda and democracy
Rethinking public relations : PR propaganda and democracy
by 
Moloney, Kevin, 1943-
Format: 
Books
Publication Date 
2006
Excerpt: 
Rethinking public relations : PR propaganda and democracy / Moloney, Kevin, 1943-
Available: Copies:
Cover image for Applied public relations : cases in stakeholder management
Applied public relations : cases in stakeholder management
Applied public relations : cases in stakeholder management
by 
Lamb, Larry F.
Format: 
Books
Publication Date 
2005
Excerpt: 
Applied public relations : cases in stakeholder management / Lamb, Larry F.
Available: Copies:
Cover image for Public relations : the profession and the practice
Public relations : the profession and the practice
by 
Baskin, Otis.
Format: 
Books
Publication Date 
1997 1996
Excerpt: 
Public relations : the profession and the practice / Baskin, Otis.
Available: Copies:
Cover image for Public relations, society and culture : theoretical and empirical explorations
Public relations, society and culture : theoretical and empirical explorations
Public relations, society and culture : theoretical and empirical explorations
by 
Edwards, Lee, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations, society and culture : theoretical and empirical explorations / Edwards, Lee, 1932-
Available: Copies:
Cover image for A practitioner's guide to public relations research, measurement and evaluation
A practitioner's guide to public relations research, measurement and evaluation
A practitioner's guide to public relations research, measurement and evaluation
by 
Stacks, Don W.
Format: 
Books
Publication Date 
2010
Excerpt: 
A practitioner's guide to public relations research, measurement and evaluation / Stacks, Don W.
Available: Copies:
Cover image for Writing skills for public relations : style and technique for mainstream and social media
Writing skills for public relations : style and technique for mainstream and social media
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2012
Excerpt: 
Writing skills for public relations : style and technique for mainstream and social media / Foster
Available: Copies:
Cover image for Positioning theory and strategic communication : a new approach to public relations research and practice
Positioning theory and strategic communication : a new approach to public relations research and practice
by 
James, Melanie, author.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=798115&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Positioning theory and strategic communication : a new approach to public relations research and
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Cover image for Gender and public relations : critical perspectives on voice, image and identity
Gender and public relations : critical perspectives on voice, image and identity
by 
Daymon, Christine, editor of compilation.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Gender and public relations : critical perspectives on voice, image and identity / Daymon
Available: Copies:
Cover image for Pathways to public relations : histories of practice and profession
Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
Pathways to public relations : histories of practice and profession / St. John, Burton, 1957-
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Cover image for Rhetorical and critical approaches to public relations II
Rhetorical and critical approaches to public relations II
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Rhetorical and critical approaches to public relations II / Heath, Robert L. (Robert Lawrence
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Cover image for The future of excellence in public relations and communication management : challenges for the next generation
The future of excellence in public relations and communication management : challenges for the next generation
The future of excellence in public relations and communication management : challenges for the next generation
by 
Grunig, James E.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
The future of excellence in public relations and communication management : challenges for the next
Available: Copies:
Cover image for The marketer's guide to public relations in the 21st century
The marketer's guide to public relations in the 21st century
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
2006
Excerpt: 
The marketer's guide to public relations in the 21st century / Harris, Thomas L., 1931-
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Cover image for Public relations : a practical guide to the basics
Public relations : a practical guide to the basics
Public relations : a practical guide to the basics
by 
Henslowe, Philip.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : a practical guide to the basics / Henslowe, Philip.
Available: Copies:
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2021
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
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Cover image for Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette
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Cover image for Planning and managing public relations campaigns : a strategic approach
Planning and managing public relations campaigns : a strategic approach
Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953
Available: Copies:
Cover image for Public relations as relationship management : a relational approach to the study and practice of public relations
Public relations as relationship management : a relational approach to the study and practice of public relations
Public relations as relationship management : a relational approach to the study and practice of public relations
by 
Ki, Eyun-Jung, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations as relationship management : a relational approach to the study and practice of
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Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=958688&site=ehost-live
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Books
Publication Date 
2015
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
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Cover image for ThePR masterclass : How to develop a public relations strategy that works!
ThePR masterclass : How to develop a public relations strategy that works!
ThePR masterclass : How to develop a public relations strategy that works!
by 
Singleton, Alex.
Format: 
Books
Publication Date 
2014
Excerpt: 
ThePR masterclass : How to develop a public relations strategy that works! / Singleton, Alex.
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Cover image for Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
by 
Bivins, Thomas H.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations writing : the essentials of style and format / Thomas H. Bivins, University of
Available: Copies:
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2013
Excerpt: 
The public relations strategic toolkit : an essential guide to successful public relations practice /
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2013
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-
Available: Copies:
Cover image for Strategic writing : multimedia writing for public relations, advertising, and more
Strategic writing : multimedia writing for public relations, advertising, and more
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, and more / Marsh, Charles
Available: Copies:
Cover image for Social media and public relations : eight new practices for the PR professional
Social media and public relations : eight new practices for the PR professional
by 
Breakenridge, Deirdre.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media and public relations : eight new practices for the PR professional / Breakenridge
Available: Copies:
Cover image for Becoming a public relations writer : a writing workbook for emerging and established media
Becoming a public relations writer : a writing workbook for emerging and established media
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
Becoming a public relations writer : a writing workbook for emerging and established media / Smith
Available: Copies:
Cover image for Public relations as activism : postmodern approaches to theory & practice
Public relations as activism : postmodern approaches to theory & practice
by 
Holtzhausen, Derina Rhoda.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations as activism : postmodern approaches to theory & practice / Holtzhausen, Derina
Available: Copies:
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
The IABC handbook of organizational communication : a guide to internal communication, public
Available: Copies:
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Format: 
Books
Publication Date 
2011
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
Cover image for Marketing and public relations for museums, galleries, cultural and heritage attractions
Marketing and public relations for museums, galleries, cultural and heritage attractions
by 
French, Ylva.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing and public relations for museums, galleries, cultural and heritage attractions / French
Available: Copies:
Cover image for Public relations writing : the essentials of style and format
Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
Cover image for Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
by 
Daymon, Christine.
Format: 
Books
Publication Date 
2011
Excerpt: 
Qualitative research methods in public relations and marketing communications / Daymon, Christine.
Available: Copies:
Cover image for Public relations in global cultural contexts : multi-paradigmatic perspectives
Public relations in global cultural contexts : multi-paradigmatic perspectives
by 
Bardhan, Nilanjana.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in global cultural contexts : multi-paradigmatic perspectives / Bardhan, Nilanjana.
Available: Copies:
Cover image for Power performance : Multimedia storytelling for journalism and public relations.
Power performance : Multimedia storytelling for journalism and public relations.
Power performance : Multimedia storytelling for journalism and public relations.
by 
Silvia, Tony.
Format: 
Books
Publication Date 
2011
Excerpt: 
Power performance : Multimedia storytelling for journalism and public relations. Silvia, Tony.
Available: Copies:
Cover image for Public relations, society & culture : theoretical and empirical explorations
Public relations, society & culture : theoretical and empirical explorations
by 
Edwards, Lee, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations, society & culture : theoretical and empirical explorations / Edwards, Lee
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2010
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for Putting the public back in public relations : how social media is reinventing the aging business of PR
Putting the public back in public relations : how social media is reinventing the aging business of PR
by 
Solis, Brian.
Kazalo vsebine http://catdir.loc.gov/catdir/toc/fy0904/2008041937.html
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
Putting the public back in public relations : how social media is reinventing the aging business of
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Cover image for The global public relations handbook : theory, research, and practice
The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Publisher description http://www.loc.gov/catdir/enhancements/fy0914/2008023417-d.html
Format: 
Books
Publication Date 
2009
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
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Cover image for Online public relations : a practical guide to developing an online strategy in the world of social media
Online public relations : a practical guide to developing an online strategy in the world of social media
Online public relations : a practical guide to developing an online strategy in the world of social media
by 
Phillips, David.
Format: 
Regular print
Publication Date 
2009
Excerpt: 
Online public relations : a practical guide to developing an online strategy in the world of social
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Cover image for Public relations and the social web : how to use social media and Web 2.0 in communications
Public relations and the social web : how to use social media and Web 2.0 in communications
Public relations and the social web : how to use social media and Web 2.0 in communications
by 
Brown, Rob, 1962 December 17-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and the social web : how to use social media and Web 2.0 in communications / Brown
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Cover image for Developing the public relations campaign : a team-based approach
Developing the public relations campaign : a team-based approach
by 
Bobbitt, Randy, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Developing the public relations campaign : a team-based approach / Bobbitt, Randy, 1955-
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Cover image for Start your own public relations business : your step-by-step guide to success
Start your own public relations business : your step-by-step guide to success
Start your own public relations business : your step-by-step guide to success
by 
Lynn, Jacquelyn.
Format: 
Books
Publication Date 
2009
Excerpt: 
Start your own public relations business : your step-by-step guide to success / Lynn, Jacquelyn.
Available: Copies:
Cover image for Public relations and social theory : key figures and concepts
Public relations and social theory : key figures and concepts
by 
Ihlen, Øyvind.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations and social theory : key figures and concepts / Ihlen, Øyvind.
Available: Copies:
Cover image for Risk issues and crisis management in public relations : a casebook of best practice
Cover image for PR - a persuasive industry? : spin, public relations, and the shaping of the modern media
PR - a persuasive industry? : spin, public relations, and the shaping of the modern media
PR - a persuasive industry? : spin, public relations, and the shaping of the modern media
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
PR - a persuasive industry? : spin, public relations, and the shaping of the modern media / Morris
Available: Copies:
Cover image for Becoming a public relations writer : a writing process workbook for the profession
Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Table of contents only http://www.loc.gov/catdir/toc/ecip0719/2007021602.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Becoming a public relations writer : a writing process workbook for the profession / Smith, Ronald
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Cover image for Public relations practices : managerial case studies and problems.
Public relations practices : managerial case studies and problems.
by 
Center, Allen H.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations practices : managerial case studies and problems. Center, Allen H.
Available: Copies:
Cover image for Public relations writing : the essentials of style and format
Public relations writing : the essentials of style and format
by 
Bivins, Thomas H. (Thomas Harvey), 1947-
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations writing : the essentials of style and format / Bivins, Thomas H. (Thomas Harvey
Available: Copies:
Cover image for A century of spin : how public relations became the cutting edge of corporate power
A century of spin : how public relations became the cutting edge of corporate power
by 
Miller, David.
Format: 
Books
Publication Date 
2008
Excerpt: 
A century of spin : how public relations became the cutting edge of corporate power / Miller, David.
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2007
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for Public relations online : lasting concepts for changing media
Public relations online : lasting concepts for changing media
by 
Kelleher, Tom (Tom A.)
Publisher description http://www.loc.gov/catdir/enhancements/fy0666/2006025770-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0618/2006025770.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0734/2006025770-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations online : lasting concepts for changing media / Kelleher, Tom (Tom A.)
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Cover image for International public relations : negotiating culture, identity, and power
International public relations : negotiating culture, identity, and power
by 
Curtin, Patricia A. (Patricia Ann), 1955-
Format: 
Books
Publication Date 
2007
Excerpt: 
International public relations : negotiating culture, identity, and power / Curtin, Patricia A
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Cover image for Journalism, science and society : science communication between news and public relations
Journalism, science and society : science communication between news and public relations
Journalism, science and society : science communication between news and public relations
by 
Bauer, Martin W.
Table of contents only http://www.loc.gov/catdir/toc/ecip078/2007001215.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Journalism, science and society : science communication between news and public relations / Bauer
Available: Copies:
Cover image for The public relations writer's handbook : the digital age
The public relations writer's handbook : the digital age
by 
Aronson, Merry.
Table of contents only http://www.loc.gov/catdir/toc/ecip077/2006101785.html
Format: 
Books
Publication Date 
2007
Excerpt: 
The public relations writer's handbook : the digital age / Aronson, Merry.
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Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Publisher description http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007026140.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Evaluating public relations : a best practice guide to public relations planning, research &amp
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Cover image for It's not just PR : public relations in society
It's not just PR : public relations in society
by 
Coombs, W. Timothy.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006020245.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
It's not just PR : public relations in society / Coombs, W. Timothy.
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Cover image for International and intercultural public relations : a campaign case approach
International and intercultural public relations : a campaign case approach
International and intercultural public relations : a campaign case approach
by 
Parkinson, Michael G.
Format: 
Books
Publication Date 
2006
Excerpt: 
International and intercultural public relations : a campaign case approach / Parkinson, Michael G.
Available: Copies:
Cover image for Strategic public relations management : planning and managing effective communication programs
Strategic public relations management : planning and managing effective communication programs
Strategic public relations management : planning and managing effective communication programs
by 
Austin, Erica Weintraub.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic public relations management : planning and managing effective communication programs /
Available: Copies:
Cover image for Gaining influence in public relations : the role of resistance in practice
Gaining influence in public relations : the role of resistance in practice
by 
Berger, Bruce K.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0629/2005049943-t.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Gaining influence in public relations : the role of resistance in practice / Berger, Bruce K.
Available: Copies:
Cover image for Travel and tourism public relations : an introductory guide for hospitality managers
Travel and tourism public relations : an introductory guide for hospitality managers
by 
Deuschl, Dennis E.
Format: 
Books
Publication Date 
2006
Excerpt: 
Travel and tourism public relations : an introductory guide for hospitality managers / Deuschl
Available: Copies:
Cover image for The essentials of corporate communications and public relations.
The essentials of corporate communications and public relations.
by 
Society for Human Resource Management (U.S.)
Format: 
Books
Publication Date 
2006
Excerpt: 
The essentials of corporate communications and public relations. Society for Human Resource
Available: Copies:
Cover image for Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and business communication
by 
Marsh, Charles, 1955-
Format: 
Books
Publication Date 
2005
Excerpt: 
Strategic writing : multimedia writing for public relations, advertising, sales and marketing, and
Available: Copies:
Cover image for Fearless editing : crafting words and images for print, web, and public relations
Fearless editing : crafting words and images for print, web, and public relations
Fearless editing : crafting words and images for print, web, and public relations
by 
Dale, Carolyn, 1950-
Format: 
Books
Publication Date 
2005
Excerpt: 
Fearless editing : crafting words and images for print, web, and public relations / Dale, Carolyn
Available: Copies:
Cover image for Talespin : public relations disasters-inside stories & lessons learnt
Talespin : public relations disasters-inside stories & lessons learnt
Talespin : public relations disasters-inside stories & lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2005
Excerpt: 
Talespin : public relations disasters-inside stories & lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
Cover image for The global public relations handbook : theory, research, and practice
The global public relations handbook : theory, research, and practice
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2003
Excerpt: 
The global public relations handbook : theory, research, and practice / Sriramesh, Krishnamurthy.
Available: Copies:
Cover image for Essentials of effective public relations for Sub-Saharan
Essentials of effective public relations for Sub-Saharan
Essentials of effective public relations for Sub-Saharan
by 
Cutlip, Scott M. ... [et al.]
Format: 
Books
Publication Date 
2002
Excerpt: 
Essentials of effective public relations for Sub-Saharan Cutlip, Scott M. ... [et al.]
Available: Copies:
Cover image for The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
by 
Clemente, Mark N.
Format: 
Books
Publication Date 
2002
Excerpt: 
, advertising, public relations, direct marketing, market research, sales promotion, / Clemente, Mark N.
Available: Copies:
Cover image for Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009942777&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2002
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
Cover image for The corporate communications bible : everything you need to know to become a public relations expert
The corporate communications bible : everything you need to know to become a public relations expert
by 
Dilenschneider, Robert L.
Format: 
Books
Publication Date 
2000
Excerpt: 
The corporate communications bible : everything you need to know to become a public relations
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2000
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for Value-added public relations : the secret weapon of integrated marketing
Value-added public relations : the secret weapon of integrated marketing
by 
Harris, Thomas L., 1931-
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html
Publisher description http://www.loc.gov/catdir/description/mh023/97037323.html.
Table of contents http://www.loc.gov/catdir/toc/mh022/97037323.html.
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/97037323.html
Format: 
Books
Publication Date 
1998
Excerpt: 
Value-added public relations : the secret weapon of integrated marketing / Harris, Thomas L., 1931-
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Cover image for Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
Dynamics of public relations and journalism : a practical guide for media studies
by 
Clear, Annette.
Format: 
Books
Publication Date 
1997
Excerpt: 
Dynamics of public relations and journalism : a practical guide for media studies / Clear, Annette.
Available: Copies:
Cover image for Communication planning : an integrated approach
Communication planning : an integrated approach
by 
Ferguson, Sherry Devereaux.
Format: 
Books
Publication Date 
1999
Excerpt: 
Sage series in public relations ;
Available: Copies:
Cover image for Share this : the social media handbook for PR professionals
Share this : the social media handbook for PR professionals
Share this : the social media handbook for PR professionals
by 
Waddington, Stephen.
Format: 
Books
Publication Date 
2012
Excerpt: 
Chartered Institute of Public Relations.
Available: Copies:
Cover image for Public economics
Public economics
Public economics
by 
Calitz, Estian, editor.
Format: 
Books
Publication Date 
2023
Excerpt: 
Public economics / Calitz, Estian, editor.
Available: Copies:
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Strategy -- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct
Available: Copies:
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
Cover image for Integrated marketing communication
Integrated marketing communication
Integrated marketing communication
by 
Van Heerden, Neels, 1957-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
Available: Copies:
Cover image for The law of delict in South Africa
The law of delict in South Africa
by 
Loubser, M. M., editor.
Format: 
Books
Publication Date 
2017
Excerpt: 
damages -- Legal and public policy considerations that have justified the statutory development of the law
Available: Copies:
Cover image for Mass communication : living in a media world
Mass communication : living in a media world
by 
Hanson, Ralph E., author.
Format: 
Books
Publication Date 
2016 2015
Excerpt: 
; Public relations: interactions, relationships, and the news. -- Part 5: Regulation and control of the
Available: Copies:
Cover image for Marketing management
Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
and experiences, and public relations -- Managing digital communications: online, social media, and
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Direct marketing -- The internet: digital and social media -- Sales promotion -- Public relations
Available: Copies:
Cover image for The concise encyclopedia of communication
The concise encyclopedia of communication
by 
Donsbach, Wolfgang, 1949-
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations.
Available: Copies:
Cover image for Global dimensions of public administration and governance : a comparative voyage
Global dimensions of public administration and governance : a comparative voyage
by 
Raadschelders, J. C. N., author.
Cover http://swbplus.bsz-bw.de/bsz416791921cov.htm
Format: 
Books
Publication Date 
2015
Excerpt: 
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
Available: Copies:
Cover image for Global marketing
Global marketing
Global marketing
by 
Keegan, Warren J. author.
Format: 
Books
Publication Date 
2015
Excerpt: 
physical distribution -- Global marketing communications decisions i: advertising and public relations
Available: Copies:
Cover image for Between the world and me
Between the world and me
by 
Coates, Ta-Nehisi author.
Cover image 9780812993547.jpg
Format: 
Books
Publication Date 
2015
Excerpt: 
African Americans -- Public opinion.
Available: Copies:
Cover image for The Politics of Leverage in international relations : name, shame, and sanction
The Politics of Leverage in international relations : name, shame, and sanction
The Politics of Leverage in international relations : name, shame, and sanction
by 
Friman, H. Richard.
Format: 
Books
Publication Date 
2015
Excerpt: 
The Politics of Leverage in international relations : name, shame, and sanction / Friman, H
Available: Copies:
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
Cover image for International summitry and global governance : the rise of the G7 and the European Council, 1974-1991
International summitry and global governance : the rise of the G7 and the European Council, 1974-1991
by 
Mourlon-Druol, Emmanuel, editor of compilation.
Format: 
Books
Publication Date 
2014
Excerpt: 
-Druol -- Between political messages and public expectations : G7 summits in French and US public opinions, 1975
Available: Copies:
Cover image for New South African review 4 : a fragile democracy - twenty years on
New South African review 4 : a fragile democracy - twenty years on
by 
Khadiagala, Gilbert M.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public policy and social practice. Introduction / Roger Southall -- Why does Zimbabwe's school system out
Available: Copies:
Cover image for Marketing
Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
Cover image for The outbreak of the First World War : structure, politics, and decision-making
The outbreak of the First World War : structure, politics, and decision-making
by 
Levy, Jack S., 1948- editor.
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1408/2014008071-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1408/2014008071-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1408/2014008071-d.html
Format: 
Books
Publication Date 
2014
Excerpt: 
relations scholars to debate the causes of the war. Organized around several theoretically based questions
Available: Copies:
Cover image for Consumer democracy : the marketing of politics
Consumer democracy : the marketing of politics
Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations and politics.
Available: Copies:
Cover image for Media and development
Media and development
by 
Scott, Martin, 1982- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
play a myriad of roles in influencing levels of charitable donations and the public policies of donor
Available: Copies:
Cover image for Investment treaty arbitration as public international law procedural aspects and implications
Investment treaty arbitration as public international law procedural aspects and implications
by 
Brabandere, Eric de.
Format: 
Books
Publication Date 
2014
Excerpt: 
Investment treaty arbitration as public international law procedural aspects and implications /
Available: Copies:
Cover image for Knowledge for whom? : public sociology in the making
Knowledge for whom? : public sociology in the making
by 
Fleck, Christian, 1954-
Format: 
Books
Publication Date 
2014
Excerpt: 
Knowledge for whom? : public sociology in the making / Fleck, Christian, 1954-
Available: Copies:
Cover image for Gender terrains in African cinema
Gender terrains in African cinema
by 
Dipio, Dominica, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
; Male victims under patriarchy ; Conclusion -- Positioning the elderly in gender relations. Introduction
Available: Copies:
Cover image for Business communication
Business communication
by 
Daniels, Dawn, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
of complaint -- Public Relations -- The functions of public relations -- Public relations tools
Available: Copies:
Cover image for Public finance fundamentals
Public finance fundamentals
Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2014
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
Cover image for The PR styleguide
The PR styleguide
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- Authorship -- Style manuals.
Available: Copies:
Cover image for Marketing
Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
Available: Copies:
Cover image for The complete marketer : 60 essential concepts for marketing excellence
The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Setting a price ; Sales promotion ; Advertising ; Public relations ; Sponsorship ; Personal selling
Available: Copies:
Cover image for PR and communication in local government and public services
PR and communication in local government and public services
by 
Brown, John author.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
Local government -- Public relations -- Great Britain.
Available: Copies:
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations.
Available: Copies:
Cover image for Digital media law
Digital media law
by 
Packard, Ashley.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Advertising "Sin" Products and Services -- Advertising to Children -- Marketing Intrusions -- Public Relations
Available: Copies:
Cover image for Water governance as connective capacity
Water governance as connective capacity
by 
Edelenbos, Jurian.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public-private sector cooperation.
Available: Copies:
Cover image for Social media and the law : a guidebook for communication students and professionals
Social media and the law : a guidebook for communication students and professionals
by 
Stewart, Daxton R.
Format: 
Books
Publication Date 
2013
Excerpt: 
policies for journalists / Daxton R. "Chip" Stewart -- 11. Social media policies for advertising and public
Available: Copies:
Cover image for Community-based participatory health research : issues, methods, and translation to practice
Community-based participatory health research : issues, methods, and translation to practice
by 
Blumenthal, Daniel S.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public health -- Research -- Methodology.
Available: Copies:
Cover image for Fifty key thinkers on globalization
Fifty key thinkers on globalization
by 
Coleman, William D. (William Donald), 1950-
Format: 
Books
Publication Date 
2013
Excerpt: 
relations, economics, sociology, history, anthropology and literary studies. William Coleman is Professor of
Available: Copies:
Cover image for Managing corporate communication : a cross-cultural approach
Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
perspective on public relations -- Industry concepts: public relations or communication? --
Available: Copies:
Cover image for The ethics of preventive war
The ethics of preventive war
by 
Chatterjee, Deen K., editor of compilation.
Format: 
Books
Publication Date 
2013
Excerpt: 
the lens of important public and political issues of war and peace in the twenty-first century. Their
Available: Copies:
Cover image for Understanding the Chinese economies
Understanding the Chinese economies
by 
Guo, Rongxing.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
; Employment ; Production and ownership ; Public finance ; Banking ; External relations -- Understanding
Available: Copies:
Cover image for Music business handbook and career guide
Music business handbook and career guide
by 
Baskerville, David.
Format: 
Books
Publication Date 
2013
Excerpt: 
deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues
Available: Copies:
Cover image for Racism, sexism, and the media : multicultural issues into the new communications age
Racism, sexism, and the media : multicultural issues into the new communications age
Racism, sexism, and the media : multicultural issues into the new communications age
by 
Wilson, Clint C., II
Format: 
Books
Publication Date 
2013
Excerpt: 
-so-silent partners -- Public relations : an opportunity to influence the media -- pt. IV Overcoming race and gender
Available: Copies:
Cover image for Media relations : issues and strategies
Media relations : issues and strategies
Media relations : issues and strategies
by 
Johnston, Jane, 1961-
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Public relations -- Australia.
Available: Copies:
Cover image for Media today : mass communication in a converging world
Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
media ; Financing and shaping the media : advertising, public relations, and marketing communications
Available: Copies:
Cover image for Making sense as a cultural practice : historical perspectives
Making sense as a cultural practice : historical perspectives
by 
Rogge, Jörg, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
strategies / Ane Ohrvik -- Making sense of Europe / Anne Eriksen -- How to create political meaning in public
Available: Copies:
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958- editor.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of
Available: Copies:
Cover image for Marketing concepts and strategies
Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
Available: Copies:
Cover image for Handbook of research methods on trust
Handbook of research methods on trust
by 
Lyon, Fergus.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations -- Research -- Methodology.
Available: Copies:
Cover image for Routledge handbook of diplomacy and statecraft
Routledge handbook of diplomacy and statecraft
by 
McKercher, B. J. C., 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
International relations -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The Routledge companion to news and journalism
The Routledge companion to news and journalism
by 
Allan, Stuart, 1962-
Format: 
Books
Publication Date 
2012
Excerpt: 
Harrison -- 19.Journalism, News Sources and Public Relations / Andrew Williams -- 20.Journalism Ethics as
Available: Copies:
Cover image for The Oxford handbook on the World Trade Organization
The Oxford handbook on the World Trade Organization
by 
Narlikar, Amrita.
Format: 
Books
Publication Date 
2012
Excerpt: 
Oxford handbooks in political science & international relations
Available: Copies:
Cover image for Investor relations for the emerging company
Investor relations for the emerging company
by 
Rieves, Ralph A.
Format: 
Books
Publication Date 
2012
Excerpt: 
Investor relations for the emerging company / Rieves, Ralph A.
Available: Copies:
Cover image for Advertising, the media and globalisation : a world in motion
Advertising, the media and globalisation : a world in motion
by 
Sinclair, John G., 1944-
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising (Australia)
Available: Copies:
Cover image for Handbook of comparative communication research
Handbook of comparative communication research
by 
Esser, Frank, 1966-
Format: 
Books
Publication Date 
2012
Excerpt: 
Cultures / Wolfgang Donsbach -- 17.Comparing Public Relations / Anna Klyueva -- 18.Comparing Election
Available: Copies:
Cover image for Health industry communication : new media, new methods, new message
Health industry communication : new media, new methods, new message
by 
Hicks, Nancy J.
Format: 
Books
Publication Date 
2012
Excerpt: 
sides now : viewing media through the public relations prism -- Research for health communication -- The
Available: Copies:
Cover image for The alignment factor : leveraging the power of total stakeholder support
The alignment factor : leveraging the power of total stakeholder support
by 
Riel, C. B. M. van.
Format: 
Books
Publication Date 
2012
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Sage brief guide to corporate social responsibility.
Sage brief guide to corporate social responsibility.
by 
Sage Publications.
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
social responsiveness: public affairs and public relations, politics, and philanthropy -- Pt V Measuring
Available: Copies:
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations & advertising.
Available: Copies:
Cover image for End of conceit : western rationality after postcolonialism.
End of conceit : western rationality after postcolonialism.
by 
Chabal, Patrick.
Format: 
Books
Publication Date 
2012
Excerpt: 
Western countries -- Foreign public opinion.
Available: Copies:
Cover image for Foundations of community journalism
Foundations of community journalism
by 
Reader, Bill, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
considerations. Considering community journalism from the perspective of public relations and advertising / Diana
Available: Copies:
Cover image for World class communication : how great CEOs win with the public, shareholders, employees, and the media
World class communication : how great CEOs win with the public, shareholders, employees, and the media
World class communication : how great CEOs win with the public, shareholders, employees, and the media
by 
Scudder, Virgil, 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations.
Available: Copies:
Cover image for Management : a concise introduction
Management : a concise introduction
by 
Pettinger, Richard.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Marketing research and development -- Public relations -- Conclusions -- 13.Managing operations and projects
Available: Copies:
Cover image for Religion, media and culture : a reader
Religion, media and culture : a reader
Religion, media and culture : a reader
by 
Lynch, Gordon, 1968-
Format: 
Books
Publication Date 
2012
Excerpt: 
.Popular music, affective space and meaning / Christopher Partridge -- 17.Living relations with visual and
Available: Copies:
Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world
Rethinking reputation : how PR trumps marketing and advertising in the new media world
Rethinking reputation : how PR trumps marketing and advertising in the new media world
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet in public relations.
Available: Copies:
Cover image for Advertising : an integrated marketing communication perspective
Advertising : an integrated marketing communication perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
-- 13. Direct marketing and communication -- 14. Interactive marketing -- 15. Public relations -- 16
Available: Copies:
Cover image for Media and terrorism : global perspectives
Media and terrorism : global perspectives
Media and terrorism : global perspectives
by 
Freedman, Des, 1962-
Inhaltsverzeichnis
Format: 
Books
Publication Date 
2012
Excerpt: 
Baumann -- 8.Terror, Culture and Anti-Muslim Racism / Milly Williamson -- 9.Pictures and Public Relations
Available: Copies:
Cover image for Theorizing power
Theorizing power
by 
Hearn, Jonathan author.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Religion as reflecting the social constitution of power relations -- Relations as a medium of power
Available: Copies:
Cover image for The European Union in the G8 : promoting consensus and concerted actions for global public goods
The European Union in the G8 : promoting consensus and concerted actions for global public goods
by 
Larionova, Marina.
Format: 
Books
Publication Date 
2012
Excerpt: 
The European Union in the G8 : promoting consensus and concerted actions for global public goods /
Available: Copies:
Cover image for Brownlie's principles of principles of public international law
Brownlie's principles of principles of public international law
by 
Crawford, James.
Format: 
Books
Publication Date 
2012
Excerpt: 
Brownlie's principles of principles of public international law / Crawford, James.
Available: Copies:
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
Cover image for Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work
Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work
Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work
by 
Kleiman, Jessica.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations.
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
Available: Copies:
Cover image for The literary theory toolkit : a compendium of concepts and methods
The literary theory toolkit : a compendium of concepts and methods
by 
Rapaport, Herman, 1947-
Format: 
Books
Publication Date 
2011
Excerpt: 
performance, something not usually covered in similar texts Covers differing theories of the public sphere
Available: Copies:
Cover image for 'Race', culture and the right to the city : centres, peripheries and margins
'Race', culture and the right to the city : centres, peripheries and margins
by 
Millington, Gareth, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public spaces -- Social aspects.
Available: Copies:
Cover image for Managing media work
Managing media work
by 
Deuze, Mark.
Format: 
Books
Publication Date 
2011
Excerpt: 
identity in the digital age -- Managing global public relations in the new media environment -- The culture
Available: Copies:
Cover image for Crisis communications : a casebook approach
Crisis communications : a casebook approach
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
Cover image for The oxford handbook of political science.
The oxford handbook of political science.
by 
Goodin, Robert E.
Format: 
Books
Publication Date 
2011
Excerpt: 
RELATIONS -- 32.Overview Of International Relations: Between Utopia And Reality / Duncan Snidal -- 33.The
Available: Copies:
Cover image for Leading the narrative : the case for strategic communication
Leading the narrative : the case for strategic communication
by 
Eder, Mari K.
Format: 
Books
Publication Date 
2011
Excerpt: 
United States -- Armed Forces -- Public relations.
Available: Copies:
Cover image for Damage control : the essential lessons of crisis management
Damage control : the essential lessons of crisis management
Damage control : the essential lessons of crisis management
by 
Dezenhall, Eric.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
Cover image for Social networks and natural resource management : uncovering the social fabric of environmental governance
Social networks and natural resource management : uncovering the social fabric of environmental governance
by 
Bodin, Örjan, 1969-
Format: 
Books
Publication Date 
2011
Excerpt: 
public satisfaction and agrarian communication networks. Numerous case studies link SNA concepts to the
Available: Copies:
Cover image for Corporate social responsibility, governance and corporate reputation
Corporate social responsibility, governance and corporate reputation
Corporate social responsibility, governance and corporate reputation
by 
Gottschalk, Petter, 1950-
Format: 
Books
Publication Date 
2011
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Closing a failed bank : resolution practices and procedures
Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
relations; measures and procedures used by a supervisory authority to rehabilitate, restructure, or resolve
Available: Copies:
Cover image for Measure what matters : online tools for understanding customers, social media, engagement, and key relationships
Measure what matters : online tools for understanding customers, social media, engagement, and key relationships
by 
Delahaye Paine, Katie, 1952-
Format: 
Books
Publication Date 
2011
Excerpt: 
for the job -- How to measure marketing, public relations, and advertising in a social media world
Available: Copies:
Cover image for Media, markets, and morals
Media, markets, and morals
by 
Spence, Edward H.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations & advertising.
Available: Copies:
Cover image for The political marketing game
The political marketing game
The political marketing game
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations and politics.
Available: Copies:
Cover image for Communication : a critical/cultural introduction
Communication : a critical/cultural introduction
Communication : a critical/cultural introduction
by 
Warren, John T., 1974-2011.
Format: 
Books
Publication Date 
2011
Excerpt: 
relations : relationships in culture -- Mediated culture(s) -- Communication as a means of social action.
Available: Copies:
Cover image for International migration
International migration
by 
Geddes, Andrew, 1965-
Format: 
Books
Publication Date 
2011
Excerpt: 
Sage library of international relations
Available: Copies:
Cover image for The Routledge handbook of health communication
The Routledge handbook of health communication
by 
Thompson, Teresa L.
Format: 
Books
Publication Date 
2011
Excerpt: 
Physician-Patient Relations -- Review.
Available: Copies:
Cover image for Corporate communication : a guide to theory and practice
Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
communication. Leadership and change communication -- Corporate social responsibility and community relations.
Available: Copies:
Cover image for Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
Available: Copies:
Cover image for Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word
Available: Copies:
Cover image for Successful event management : a practical handbook
Successful event management : a practical handbook
by 
Shone, Anton.
Format: 
Books
Publication Date 
2010
Excerpt: 
and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event
Available: Copies:
Cover image for Diplomacy : theory and practice
Diplomacy : theory and practice
by 
Berridge, Geoff.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Telecommunications -- PART III: DIPLOMACY WITHOUT DIPLOMATIC RELATIONS -- Introduction to Part III -- Disguised
Available: Copies:
Cover image for The Ashgate research companion to multiculturalism
The Ashgate research companion to multiculturalism
The Ashgate research companion to multiculturalism
by 
Ivison, Duncan, 1965-
Format: 
Books
Publication Date 
2010
Excerpt: 
cosmopolitanism / Charles Jones -- Part 3. Alternative perspectives: Intercultural relations at the limits of
Available: Copies:
Cover image for International media communication in a global age
International media communication in a global age
by 
Golan, Guy J.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Communicating with global publics: building a theoretical framework for international public relations / Paul S
Available: Copies:
Cover image for Crisis communications student workbook
Crisis communications student workbook
Crisis communications student workbook
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
Cover image for Corporate community involvement : the definitive guide to maximizing your business' societal engagement
Corporate community involvement : the definitive guide to maximizing your business' societal engagement
by 
Lakin, Nick.
Format: 
Books
Publication Date 
2010
Excerpt: 
Corporations -- Public relations -- Management.
Available: Copies:
Cover image for New media for a new China
New media for a new China
by 
Scotton, James Francis, 1932-
Format: 
Books
Publication Date 
2010
Excerpt: 
party / James F. Scotton -- Advertising: wings for the media: Hong Cheng : public relations / Yan Jin
Available: Copies:
Cover image for Media and environment : conflict, politics and the news
Media and environment : conflict, politics and the news
Media and environment : conflict, politics and the news
by 
Lester, Libby.
Format: 
Books
Publication Date 
2010
Excerpt: 
sources, public relations and protests, and the symbolic and strategic circulation of meanings in the
Available: Copies:
Cover image for Mbeki and after : reflections on the legacy of Thabo Mbeki
Mbeki and after : reflections on the legacy of Thabo Mbeki
by 
Glaser, Daryl.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=021201600&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1402/2011371026-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1402/2011371026-d.html
Format: 
Books
Publication Date 
2010
Excerpt: 
party management, economic policy, public health intervention, foreign affairs and race relations. If we
Available: Copies:
Cover image for Scholars in the marketplace : the dilemmas of neo-liberal reform at Makerere University, 1989 - 2005
Scholars in the marketplace : the dilemmas of neo-liberal reform at Makerere University, 1989 - 2005
Scholars in the marketplace : the dilemmas of neo-liberal reform at Makerere University, 1989 - 2005
by 
Mamdani, Mahmood, 1946-
Format: 
Books
Publication Date 
2009
Excerpt: 
than a public good. Instead of pitting the public against the private, and the state against the market
Available: Copies:
Cover image for PR therapy : ignite your passion for promoting your products, services, and even yourself!
PR therapy : ignite your passion for promoting your products, services, and even yourself!
PR therapy : ignite your passion for promoting your products, services, and even yourself!
by 
Blakely, Robin.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
Cover image for PR strategy and application : managing influence
PR strategy and application : managing influence
PR strategy and application : managing influence
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations -- Problems, exercises, etc.
Available: Copies:
Cover image for Making people behave : anti-social behaviour, politics and policy
Making people behave : anti-social behaviour, politics and policy
by 
Burney, Elizabeth.
Format: 
Books
Publication Date 
2009
Excerpt: 
Interpersonal relations -- Government policy -- Great Britain.
Available: Copies:
Cover image for The library PR handbook : high-impact communications
The library PR handbook : high-impact communications
The library PR handbook : high-impact communications
by 
Gould, Mark R.
Format: 
Books
Publication Date 
2009
Excerpt: 
Libraries -- Public relations -- Handbooks, manuals, etc.
Available: Copies:
Cover image for New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
by 
Griffin, Andrew.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Strategic issues management : organizations and public policy challenges
Strategic issues management : organizations and public policy challenges
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
Cover image for Toward a new public diplomacy : redirecting U.S. foreign policy
Toward a new public diplomacy : redirecting U.S. foreign policy
Toward a new public diplomacy : redirecting U.S. foreign policy
by 
Seib, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
United States -- Foreign relations -- Public opinion.
Available: Copies:
Cover image for Faith-based marketing : the guide to reaching 140 million Christian consumers
Faith-based marketing : the guide to reaching 140 million Christian consumers
Faith-based marketing : the guide to reaching 140 million Christian consumers
by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2009
Excerpt: 
Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches
Available: Copies:
Cover image for International communications strategy : developments in cross-cultural communications, PR and social media
International communications strategy : developments in cross-cultural communications, PR and social media
International communications strategy : developments in cross-cultural communications, PR and social media
by 
Cambie, Silvia.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
Cover image for Flat Earth news : an award-winning reporter exposes falsehood, distortion and propaganda in the global media
Flat Earth news : an award-winning reporter exposes falsehood, distortion and propaganda in the global media
by 
Davies, Nick, 1953-
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
private life of public relations -- The propaganda puzzle -- The dark arts -- insight in to the Sunday
Available: Copies:
Cover image for Writing for television, radio, new media
Writing for television, radio, new media
by 
Hilliard, Robert L., 1925-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Film -- External Professional -- Application : Video -- External Information and Public Relations
Available: Copies:
Cover image for Public economics
Public economics
by 
Black, P. A. (Philip A.)
Publisher description https://www.loc.gov/catdir/enhancements/fy1612/2009470221-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
Cover image for Corporate reputation : 12 steps to safeguarding and recovering reputation
Corporate reputation : 12 steps to safeguarding and recovering reputation
by 
Gaines-Ross, Leslie.
Publisher description http://www.loc.gov/catdir/enhancements/fy0743/2007038101-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007038101-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0805/2007038101-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Transforming Cape Town
Transforming Cape Town
by 
Besteman, Catherine Lowe.
Format: 
Books
Publication Date 
2008
Excerpt: 
Cape Town (South Africa) -- Race relations.
Available: Copies:
Cover image for Strategic communications for nonprofits : a step-by-step guide to working with the media
Strategic communications for nonprofits : a step-by-step guide to working with the media
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Managing children's services in the public library
Managing children's services in the public library
by 
Fasick, Adele M.
Format: 
Books
Publication Date 
2008
Excerpt: 
Managing children's services in the public library / Fasick, Adele M.
Available: Copies:
Cover image for Secularisms
Secularisms
by 
Jakobsen, Janet R., 1960-
Table of contents only http://www.loc.gov/catdir/toc/ecip081/2007038606.html
Format: 
Electronic Resources
Publication Date 
2008
Excerpt: 
hauntings / Molly McGarry -- Part III: Public alternatives -- Toward secular diaspora : relocating religion
Available: Copies:
Cover image for Real-world media ethics : inside the broadcast and entertainment industries
Real-world media ethics : inside the broadcast and entertainment industries
by 
Perebinossoff, Philippe.
Publisher description http://www.loc.gov/catdir/enhancements/fy0811/2007043042-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
media, including public relations, the entertainment industry, and other forms of visual communication
Available: Copies:
Cover image for Handbook of research on global corporate citizenship
Handbook of research on global corporate citizenship
by 
Scherer, Andreas Georg.
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for International Environmental Governance.
International Environmental Governance.
International Environmental Governance.
by 
Haas, Peter M.
Format: 
Books
Publication Date 
2008
Excerpt: 
The Library of Essays in International Relations
Available: Copies:
Cover image for Integrated marketing communications
Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
Available: Copies:
Cover image for Marketing
Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
Available: Copies:
Cover image for Introduction to business management
Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
process -- The marketing instruments -- The integrated marketing strategy -- Public relations -- The
Available: Copies:
Cover image for Africa after gender?
Africa after gender?
by 
Cole, Catherine M.
Table of contents only http://www.loc.gov/catdir/toc/ecip0616/2006019762.html
Format: 
Books
Publication Date 
2007
Excerpt: 
, and the public sphere in Africa / Let us be united in purpose : variations on gender relations in the
Available: Copies:
Cover image for Integrated business communication in a global marketplace
Integrated business communication in a global marketplace
by 
Stuart, Bonnye E.
Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006034928.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
Available: Copies:
Cover image for Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
by 
Thomsett, Michael C.
Table of contents http://www.loc.gov/catdir/toc/ecip0614/2006017174.html
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
Available: Copies:
Cover image for Public finance fundamentals
Public finance fundamentals
by 
Moeti, Kabelo.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0801/2007327401-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
Cover image for Intergovernmental Fiscal Transfers : Principles and Practice
Intergovernmental Fiscal Transfers : Principles and Practice
by 
Boadway, Robin W., 1943-
Full text available from World Bank e-Library
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Public sector governance and accountability series
Available: Copies:
Cover image for Effective media coverage in 90 minutes
Effective media coverage in 90 minutes
by 
Lamb, Ted, 1944-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations.
Available: Copies:
Cover image for Essentials of corporate communication : implementing practices for effective reputation management
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