Search Results for Case studies

IIE

124 Results

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Marketing success stories : South African case studies

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2010

Excerpt:

Marketing success stories : South African case studies / Cant, M. C. (Michael Colin), 1957-

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Brand management : co-creating meaningful brands

Beverland, Michael, author.

Format:

Books

Publication Date

2024

Excerpt:

continues to provide equal focus on theory and practice with all new case studies and examples from brands

Available: Copies:

Digital marketing excellence : planning, optimizing and integrating online marketing

Chaffey, Dave, 1963- author.

Format:

Books

Publication Date

2023

Excerpt:

, Machine Learning and Artificial Intelligence. Including new international case studies and up

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Digital marketing in practice : design, implement and measure effective campaigns

Knight, Hanne, author.

Format:

Books

Publication Date

2023

Excerpt:

professionals and case study examples from a range of brands including Nielsen and the Met Office, it also

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Brand metrics measuring brand efficacy along the customer journey

Kall, Jacek VerfasserIn.

Format:

Books

Publication Date

2022

Excerpt:

, offering case studies and examples, presenting recommendations, and offering questions for further

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Marketing research.

Wiid, JA.

Format:

Books

Publication Date

2021

Excerpt:

Marketing research -- Case studies.

Available: Copies:

Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2021

Excerpt:

social media marketing research and practice. 11 new case studies have been added to the 'Case Zone

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Everyday people, extraordinary leadership : how to make a difference regardless of your title, role, or authority

Kouzes, James M., 1945- author.

Format:

Books

Publication Date

2021

Excerpt:

Leadership offers authoritative new insights, original case studies and examples, and practical guidance for

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Organisational behaviour : a contemporary South African perspective

Werner, Amanda, editor.

Format:

Books

Publication Date

2020

Excerpt:

. It contains encounters, discussion questions, practical exercises and case studies to stimulate self

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Design thinking for visual communication

Ambrose, Gavin, author.

Format:

Books

Publication Date

2019

Excerpt:

Design -- Case studies.

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Successful Project Management

Gido, Jack, 1945-

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Format:

Books

Publication Date

2018

Excerpt:

Project management -- Case studies.

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Brands and branding 24 South Africa

Affinity Advertising & Publishing

Format:

Books

Publication Date

2018

Excerpt:

Brand name products -- Case Studies.

Available: Copies:

Educating citizen designers in South Africa

Costandius, Elmarie, author.

Format:

Books

Publication Date

2018

Excerpt:

and existing models. Numerous contemporary case studies and examples of design projects from a range

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The craft of criticism : critical media studies in practice

Kackman, Michael, editor.

Format:

Books

Publication Date

2018

Excerpt:

The craft of criticism : critical media studies in practice / Kackman, Michael, editor.

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Microsoft Visual C# 2015 : an introduction to object-oriented programming

Farrell, Joyce.

Format:

Books

Publication Date

2016

Excerpt:

case studies help prepare you for success in today's programming environment.

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Organisational behaviour : a contemporary South African perspective

Werner, Amanda, editor.

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Format:

Books

Publication Date

2016

Excerpt:

. It contains encounters, discussion questions, practical exercises and case studies to stimulate self

Available: Copies:

Brands and branding South Africa 2016.

Affinity Advertising & Publishing.

Format:

Books

Publication Date

2016

Excerpt:

Brand name products -- Case studies.

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Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

Smith, Kerry, 1963- author.

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Format:

Books

Publication Date

2016

Excerpt:

. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands

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Design thinking for visual communication

Ambrose, Gavin, author.

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Format:

Books

Publication Date

2015

Excerpt:

Design -- Case studies.

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Marketing fashion : strategy, branding and promotion

Posner, Harriet, author.

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Format:

Books

Publication Date

2015

Excerpt:

fashion fairs to viral marketing and online strategies. Using examples and case studies drawn from a broad

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Understanding your users : a practical guide to user research methods

Courage, Catherine, author.

Format:

Books

Publication Date

2015

Excerpt:

providing insight into how users work and what they need to be successful at their tasks. You'll find case

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The best digital marketing campaigns in the world II

Ryan, Damian, author.

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Format:

Books

Publication Date

2014

Excerpt:

Advertising campaigns -- Case studies.

Available: Copies:

Strategic management : developing sustainability in Southern Africa

Louw, Lynette.

Format:

Books

Publication Date

2013

Excerpt:

Strategic planning -- South Africa -- Case studies.

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Designing brand identity : an essential guide for the whole branding team

Wheeler, Alina.

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Format:

Books

Publication Date

2013

Excerpt:

implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands

Available: Copies:

Doing research in design

Crouch, Christopher.

Format:

Books

Publication Date

2012

Excerpt:

Studies and Mixed Methods -- What Is Case Study Research? -- The Logo Project: A Case Study

Available: Copies:

Cover image for Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them

Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them

Johnson, Michael, 1964-

Table of contents http://swbplus.bsz-bw.de/bsz375683208inh.htm

Format:

Books

Publication Date

2012

Excerpt:

bringing together for the first time discussions and case studies that reveal the working methods of major

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How to set up & run a fashion label

Meadows, Toby.

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Format:

Books

Publication Date

2012

Excerpt:

, accessories or footwear sectors. Packed with tips, case studies and tasks to help you analyse yourself, your

Available: Copies:

Organisational behaviour : a contemporary South African perspective

Werner, Amanda.

Format:

Books

Publication Date

2011

Excerpt:

, discussion questions, practical exercises and case studies to stimulate self-study, debate and reflective

Available: Copies:

Graphic design thinking : beyond brainstorming

Lupton, Ellen.

Format:

Books

Publication Date

2011

Excerpt:

solutions. Each method is illustrated with visual demonstrations and case studies that show design processes

Available: Copies:

Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

Scott, David Meerman.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg

Format:

Books

Publication Date

2011

Excerpt:

information on how to measure the success of your campaigns; a range of new tools; fresh case studies

Available: Copies:

From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa

Morris, Michael, 1959-

Format:

Books

Publication Date

2011

Excerpt:

-- Brand heritage profiles -- Intellectual property articles -- Intellectual property case studies

Available: Copies:

The fortune at the bottom of the pyramid : eradicating poverty through profits

Prahalad, C. K.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=018682859etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
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Related website with videos available: http://www.whartonsp.com/Prahalad

Format:

Electronic Resources

Publication Date

2010

Excerpt:

book -- pt. 3. CEO reactions to the concept and the book -- pt. 4. Case studies and CEO comments -- pt

Available: Copies:

Business marketing management : B2B

Hutt, Michael D.

Format:

Regular print

Publication Date

2010

Excerpt:

Industrial marketing -- Management -- Case studies.

Available: Copies:

Marketing management : a South African perspective

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2010

Excerpt:

well-designed text with ample examples and case studies will enable the students to understand and

Available: Copies:

Principles of marketing : global and southern African perspectives

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

case studies.

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Michael Freeman's perfect exposure : the professional guide to capturing perfect digital photographs.

Freeman, Michael, 1945-

Format:

Books

Publication Date

2009

Excerpt:

, exposure ; Case studies -- Technical. Light on the sensor ; Exposure terms ; Exposure and noise ; Sensor

Available: Copies:

Designing sustainable packaging

Boylston, Scott, 1963-

Format:

Books

Publication Date

2009

Excerpt:

:structure : Materials and construction -- Case studies in building prototypes.

Available: Copies:

The big book of bags, tags, and labels

Campos, Cristian.

Format:

Books

Publication Date

2009

Excerpt:

Branding (Marketing) -- Case studies.

Available: Copies:

Leadership for innovation : how to organize team creativity and harvest ideas

Adair, John Eric, 1934-

Format:

Books

Publication Date

2009

Excerpt:

Creative ability in business -- Management -- Case studies.

Available: Copies:

Strategic marketing : theory and application for competitive advantage

Venter, Peet, 1964-

Format:

Books

Publication Date

2009

Excerpt:

African setting through case studies.

Available: Copies:

Cover image for The sustainability handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

The sustainability handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

Worthington-Smith, Robert, 1961-

Format:

Books

Publication Date

2009

Excerpt:

Corporations -- Environmental aspects -- South Africa -- Case studies.

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The new strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
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Format:

Books

Publication Date

2008

Excerpt:

supported by an array of international case studies, offering practical guidance and revealing new thinking

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The study skills handbook

Cottrell, Stella.

Format:

Books

Publication Date

2008

Excerpt:

, dissertations, reports and case studies -- Critical analytical thinking -- Memory -- Revision and exams

Available: Copies:

Media & society

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html

Format:

Books

Publication Date

2008

Excerpt:

concepts and theories used in media studies. Includes examples and case studies from TV, film

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Corporate responsibility : a critical introduction

Blowfield, Mick.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0910/2007050160-t.html
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Format:

Books

Publication Date

2008

Excerpt:

. Packed with pedagogical features and including a wealth of mini case studies such as General Electric

Available: Copies:

Cover image for The sustainable business handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

The sustainable business handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line

Freemantle, Andy.

Format:

Books

Publication Date

2008

Excerpt:

Corporations -- Environmental aspects -- South Africa -- Case studies.

Available: Copies:

Management

Hellriegel, Don.

Format:

Books

Publication Date

2008

Excerpt:

Management -- South Africa -- Case studies.

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Scoring points : how Tesco continues to win customer loyalty

Humby, Clive.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0815/2008013334.html
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Format:

Books

Publication Date

2008 2007

Excerpt:

Customer loyalty programs -- Case studies.

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Human communication : principles and contexts

Tubbs, Stewart L., 1943-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html
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Format:

Books

Publication Date

2008

Excerpt:

useful communication skills. Their exposition is seasoned with intriguing case studies and stimulating

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The brand bubble : the looming crisis in brand value and how to avoid it

Gerzema, John, 1961-

Table of contents Kostenfrei
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Format:

Books

Publication Date

2008

Excerpt:

Brand name products -- Case studies.

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Mavericks at work : why the most original minds in business win

Taylor, William, 1959-

Format:

Books

Publication Date

2008 2006

Excerpt:

Executives -- Case studies.

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Logo savvy : top brand-design firms share their naming and identity strategies

Chua, Perry.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0619/2006026687.html
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Format:

Books

Publication Date

2007

Excerpt:

brands are much more than just logos. This book showcases some of the best case studies from top branding

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Learning in groups : a handbook for face-to-face and online environments

Jaques, David.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006021872.html

Format:

Books

Publication Date

2007

Excerpt:

groups -- Case studies of group teaching and learning -- Developing group learning.

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Economics

Lipsey, Richard G., 1928-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0712/2007008455.html
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Publication Date

2007

Excerpt:

economics and its core principles. New case studies and themed boxed examples, in-depth explanations and an

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Crafting and executing strategy : the quest for competitive advantage : concepts and cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0612/2006011853.html

Format:

Books

Publication Date

2007

Excerpt:

Strategic planning -- Case studies.

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Verbalising the visual : translating art and design into words

Clarke, Michael, 1952-

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Format:

Electronic Resources

Publication Date

2007

Excerpt:

case studies that explore the many ways in which language is used to discuss, describe, analyze and

Available: Copies:

The studio photographer's lighting bible

Taylor-Haw, Calvey.

Format:

Books

Publication Date

2007

Excerpt:

Photography -- Lighting -- Case studies.

Available: Copies:

Brandscapes : architecture in the experience economy

Klingmann, Anna.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html

Format:

Books

Publication Date

2007

Excerpt:

Square - prototypes and case studies in branding - to Prada's superstar-architect-designed shopping

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The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

Grant, John, 1964-

NetLibrary
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Format:

Books

Publication Date

2006

Excerpt:

Lifestyles -- Case studies.

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Dynasties : fortunes and misfortunes of the world's great family businesses

Landes, David S.

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Publication Date

2006

Excerpt:

Family-owned business enterprises -- Case studies.

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Strategic management : winning in the Southern African workplace

Louw, Lynette.

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Publication Date

2006

Excerpt:

Strategic planning -- South Africa -- Case studies.

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A designer's research manual : succeed in design by knowing your clients and what they really need

Visocky O'Grady, Jennifer.

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Publication Date

2006

Excerpt:

studies -- Design for Democracy -- Rule 29 -- Landesberg Design -- Baseman Design Associates -- Schwartz

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Writing for the media in southern Africa

Nel, François.

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Format:

Books

Publication Date

2005

Excerpt:

, publicity, and advice on how to succeed as a freelancer." "Each chapter contains real-life case studies

Available: Copies:

New country house

Bradbury, Dominic.

Format:

Books

Publication Date

2005

Excerpt:

Country homes -- Design and construction -- Case studies.

Available: Copies:

Skyscrapers : structure and design

Wells, Matthew.

Format:

Books

Publication Date

2005

Excerpt:

Skyscrapers -- Design and construction -- Case studies.

Available: Copies:

Architecture in the twentieth century

Gössel, Peter, 1956-

Format:

Books

Publication Date

2005

Excerpt:

studies ; Less is more ; Stonebound ; The flying roof ; Bubbles ; Concrete containers -- 1947-2004

Available: Copies:

Flash journalism : how to create multimedia news packages

McAdams, Mindy.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004021185.html
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Books

Publication Date

2005

Excerpt:

's six case studies will allow readers to study the characteristics of news packages created with Flash

Available: Copies:

The power of governance : enhancing the performance of state-owned enterprises

Khoza, Reuel J.

Format:

Books

Publication Date

2005

Excerpt:

Government business enterprises -- South Africa -- Case studies.

Available: Copies:

Excellence in business communication

Thill, John V.

Format:

Books

Publication Date

2005

Excerpt:

Business communication -- United States -- Case studies.

Available: Copies:

Management of knowledge in project environments

Love, Peter E. D.

Format:

Books

Publication Date

2005

Excerpt:

offers practical applications, models and case studies from a variety of international perspectives

Available: Copies:

The new strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

Table of contents http://swbplus.bsz-bw.de/bsz119879484inh.htm
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Publication Date

2004

Excerpt:

on the topic for many years to come. Packed with examples and case studies, it pays particular

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The religious traditions of Africa : a history

Isichei, Elizabeth Allo.

Click for information
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Publication Date

2004

Excerpt:

studies ; Christianity in the twentieth century: the older churches ; African initiated churches: the

Available: Copies:

Communication design : principles, methods, and practice

Frascara, Jorge.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0421/2004018346.html

Format:

Books

Publication Date

2004

Excerpt:

, multidimensional understanding of this ever-changing field. Complete with practical examples, case studies, and

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Mid-century modern : interiors, furniture, design details

Quinn, Bradley.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1306/2012494179-b.html
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Publication Date

2004

Excerpt:

, lighting, and furniture, and includes case studies of present-day homes exhibiting mid-century style.

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Advanced entrepreneurship

Rwigema, Henry.

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Publication Date

2004

Excerpt:

Entrepreneurship -- Africa, Southern -- Case studies.

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Market intelligence : how and why organizations use market research

Callingham, Martin.

123Library http://www.123library.org/book_details/?id=98811
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Electronic Resources

Publication Date

2004

Excerpt:

Intelligence is fully international in scope and offers comparative examples and case studies from Europe and

Available: Copies:

Marketing in South Africa : cases and concepts

Simpson, John, 1943 September 17-

Table of contents http://catdir.loc.gov/catdir/toc/fy036/2002443604.html

Format:

Books

Publication Date

2004

Excerpt:

Marketing -- South Africa -- Case studies.

Available: Copies:

Principles and practice of marketing

Jobber, David, 1947-

Format:

Books

Publication Date

2004 2003

Excerpt:

Marketing -- Europe -- Case studies.

Available: Copies:

Strategies of qualitative inquiry

Denzin, Norman K.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/2002156612-t.html
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Format:

Books

Publication Date

2003

Excerpt:

research / Performance ethnography : a brief history and some advice / Case studies / Ethnography and

Available: Copies:

Systems thinking : creative holism for managers

Jackson, Michael C., 1951-

Table of contents http://catdir.loc.gov/catdir/toc/wiley041/2003066077.html
Table of contents http://swbplus.bsz-bw.de/bsz256699887inh.htm
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Books

Publication Date

2003

Excerpt:

to all main 'holistic approaches to management' and demonstrating, with case studies, how each is

Available: Copies:

The Lakeside Company : cases in auditing

Trussel, John.

Format:

Books

Publication Date

2003

Excerpt:

Auditing -- Case studies.

Available: Copies:

Negotiation : readings, exercises, and cases

Lewicki, Roy J.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2002024635.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2002024635-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/2002024635.html

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Books

Publication Date

2003

Excerpt:

Negotiation -- Case studies.

Available: Copies:

Passion branding

Duffy, Neill.

Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2003007458.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/2003007458.html
Publisher description http://catdir.loc.gov/catdir/description/wiley039/2003007458.html

Format:

Books

Publication Date

2003

Excerpt:

Branding (Marketing) -- Case studies.

Available: Copies:

Organisational development : new models and methods for Southern Africa

Moerdyk, A. P. (Alwyn Paul)

Format:

Books

Publication Date

2003

Excerpt:

of organisational structures and processes. Fascinating Case Studies help introduce the practical

Available: Copies:

Consensus design : socially inclusive process

Day, Christopher, 1942-

Format:

Books

Publication Date

2003

Excerpt:

Architectural design -- Case studies.

Available: Copies:

Eco : an essential sourcebook for environmentally friendly design and decoration

Wilhide, Elizabeth.

Format:

Books

Publication Date

2002

Excerpt:

Design -- Case studies -- Surfaces and finishes -- In practice -- Architects -- Stockists and

Available: Copies:

Clicks, bricks & brands.

Lindström, Martin, 1970-

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2007310165-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0915/2007310165-d.html

Format:

Books

Publication Date

2002

Excerpt:

Electronic commerce -- Case studies.

Available: Copies:

Marketing success stories

Cant, M. C. (Michael Colin), 1957-

Format:

Books

Publication Date

2002

Excerpt:

Marketing -- South Africa -- Case studies.

Available: Copies:

Strategic marketing management cases

Cravens, David W.

Format:

Electronic Resources

Publication Date

2002

Excerpt:

Marketing -- Case studies.

Available: Copies:

Problem solved : a primer in design and communication

Johnson, Michael, 1964-

Format:

Books

Publication Date

2002

Excerpt:

informative guide brings together for the first time discussions and case studies that illustrate the working

Available: Copies:

Marketing in South Africa : cases and concepts

Simpson, John.

Table of contents http://catdir.loc.gov/catdir/toc/fy036/2002443604.html

Format:

Books

Publication Date

2002

Excerpt:

Marketing -- South Africa -- Case studies.

Available: Copies:

Branding : from brief to finished solution

Mono (Firm)

Format:

Books

Publication Date

2002

Excerpt:

Brand name products -- Case studies.

Available: Copies:

Sociology and the environment : a critical introduction to society, nature, and knowledge

Irwin, Alan, 1955-

Table of contents http://www.mannlib.cornell.edu/cgi-bin/toc.cgi?4031101
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=010318660&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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Format:

Books

Publication Date

2001

Excerpt:

." "Combining theoretical discussion and case-studies with a sensitivity to the concerns of environmental policy

Available: Copies:

Research methodology : an introduction

Goddard, Wayne.

Format:

Books

Publication Date

2001

Excerpt:

-- Research and South Africa's needs -- Case studies.

Available: Copies:

Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Format:

Books

Publication Date

2001

Excerpt:

Strategic planning -- Case studies.

Available: Copies:

Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios

Benun, Ilise, 1961-

Format:

Books

Publication Date

2001

Excerpt:

through written instruction, visual examples and case studies of real Web sites with quotes from real

Available: Copies:

Business : an integrative approach

Fry, Fred L.

Format:

Books

Publication Date

2001

Excerpt:

Industrial management -- Case studies.

Available: Copies:

International marketing strategy : analysis, development and implementation

Doole, Isobel.

Format:

Books

Publication Date

2001

Excerpt:

Export marketing -- Management -- Case studies.

Available: Copies:

Advanced communication skills for organisational success

Erasmus-Kritzinger, Lisel, 1967-

Format:

Books

Publication Date

2000

Excerpt:

stress -- 16. Interviews -- 17. Oral communication and listening skills -- 18. Case studies.

Available: Copies:

Marketing outcomes for business managers. 6, Marketing strategies

Smit, Leon.

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Case studies.

Available: Copies:

Fundamentals of marketing

Miller, Kenneth E.

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Australia -- Case studies.

Available: Copies:

Designing brands : market success through graphic distinction

Schrubbe-Potts, Emily.

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- Case studies.

Available: Copies:

Marketing : best practices

Czinkota, Michael R.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/00708858-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1152749
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Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Case studies.

Available: Copies:

Business communication today

Bovée, Courtland L.

Format:

Books

Publication Date

2000

Excerpt:

Communication in organizations -- United States -- Case studies.

Available: Copies:

Creative company : how St. Luke's became "the ad agency to end all ad agencies"

Law, Andy, 1956-

Table of contents http://catdir.loc.gov/catdir/toc/onix06/99028937.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/99028937.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/99028937.html

Format:

Books

Publication Date

1999

Excerpt:

Advertising agencies -- Case studies.

Available: Copies:

Strategic management : concepts

David, Fred R.

Format:

Books

Publication Date

1999

Excerpt:

Strategic planning -- Case studies.

Available: Copies:

Handbook of creativity

Sternberg, Robert J.

Table of contents http://catdir.loc.gov/catdir/toc/cam025/98035205.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=3298452
Publisher description http://catdir.loc.gov/catdir/description/cam029/98035205.html

Format:

Books

Publication Date

1999

Excerpt:

-- From case studies to robust generalizations : an approach to the study of creativity / Emma Policastro

Available: Copies:

Strategic management : concepts and cases

Thompson, Arthur A., 1940-

Table of contents http://catdir.loc.gov/catdir/toc/mh022/98050674.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/98050674.html

Format:

Books

Publication Date

1999

Excerpt:

Strategic planning -- Case studies.

Available: Copies:

Product strategy and management

Baker, Michael John.

Format:

Books

Publication Date

1999

Excerpt:

New products -- Management -- Case studies.

Available: Copies:

Direct marketing : an integrated approach

McDonald, William J., Ph. D.

Format:

Books

Publication Date

1998

Excerpt:

Direct marketing -- Case studies.

Available: Copies:

Modern management control systems : text and cases

Merchant, Kenneth A.

Format:

Books

Publication Date

1998

Excerpt:

Industrial management -- Case studies.

Available: Copies:

Strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

Format:

Regular print

Publication Date

1997

Excerpt:

on the topic for many years to come. Packed with examples and case studies, it pays particular

Available: Copies:

Undressing cinema : clothing and identity in the movies

Bruzzi, Stella, 1962-

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0649/97007260-d.html

Format:

Books

Publication Date

1997

Excerpt:

cinematic identities. She uses case studies to reassess established ideas about costume and fashion, and to

Available: Copies:

Retail management

Hasty, Ronald W.

Format:

Books

Publication Date

1997

Excerpt:

Retail trade -- Management -- Case studies.

Available: Copies:

Cases in strategic management

Pearce, John A.

Format:

Books

Publication Date

1997

Excerpt:

Strategic planning -- Case studies.

Available: Copies:

Introduction to information systems

O'Brien, James A., 1936-

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007578393&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

1997

Excerpt:

technology ; Security and ethical challenges of information technology ; Includes case studies.

Available: Copies:

Cases in finance

Nunnally, Bennie H.

Table of contents http://catdir.loc.gov/catdir/toc/mh022/96217690.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96217690.html

Format:

Books

Publication Date

1997

Excerpt:

Business enterprises -- Finance -- Case studies.

Available: Copies:

Sawubona Africa : embracing four worlds in South African management

Lessem, Ronnie.

Format:

Books

Publication Date

1996

Excerpt:

Africa: positiv forces in the workplace -- Case studies: Turning swords into ploughing songs: the use of

Available: Copies:

South African marketing cases for decision makers

Pitt, Leyland F.

Format:

Books

Publication Date

1995

Excerpt:

Marketing -- South Africa -- Case studies.

Available: Copies:

Global marketing strategies

Jeannet, Jean-Pierre.

Format:

Books

Publication Date

1995

Excerpt:

Export marketing -- Management -- Case studies.

Available: Copies:

Introduction to business management

Dalby, Andrew, 1947-

Format:

Books

Publication Date

1994

Excerpt:

Industrial management -- South Africa -- Case studies.

Available: Copies:

Understanding consumer behavior

Peter, J. Paul.

Table of contents http://www.gbv.de/dms/hbz/toc/ht006687814.pdf

Format:

Books

Publication Date

1994

Excerpt:

Consumer behavior -- United States -- Case studies.

Available: Copies:

Thinking strategically : the competitive edge in business, politics, and everyday life

Dixit, Avinash K.

Inhaltsverzeichnis Thinking strategically

Format:

Books

Publication Date

1991

Excerpt:

-- Bargaining -- Incentives -- Case studies.

Available: Copies:

Pragmatics of human communication : a study of interactional patterns, pathologies, and paradoxes

Watzlawick, Paul, 1921-2007.

Format:

Books

Publication Date

1967

Excerpt:

than from deep psychological disorders, reinforcing their conceptual explorations with case studies and

Available: Copies:

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