Search Results for Sales-promotion.

Advertising and sales promotion strategy / Tellis, Gerard J., 1950-

Sales promotion.

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

Clients -- The sales promotion letter -- The circular -- Reply to a letter of enquiry -- Reply to a letter

Sales promotion.

Sales promotion.

Sales promotion -- South Africa.

. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

products : public relations and sales promotion -- Professional sales -- Direct and online marketing

management -- 10. Value chain strategy -- 11. Pricing strategy -- 12. Promotion, advertising, and sales

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

branded merchandise -- Pricing strategies -- Promotions -- Sales -- Promotional licensing and sponsorship

-ending case : chick-fil-A : effective advertising messages -- 15. Direct response -- 16. Sales promotion

Sales promotion.

-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations

. 12. Promotion, advertising, and sales promotion strategies -- Ch. 13. Sales force, Internet, and

Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public

Sales promotion.

building: direct marketing, personal selling, and sales promotion -- Relationship building: public

strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion

-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion

and the travel trade; communications; advertising; sales promotion and merchandising; sales management

: introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the

. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from

policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting

relations, merchandising and sales promotion -- 6. Food-menus and beverage lists -- 7. An overall view of

-range forecasting systems -- Tactical marketing information systems ; Sales management systems ; Advertising and

Sales promotion -- South Africa.

-- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

objectives and strategies -- 7. The communication plan: 1 The advertising and sales promotion plans -- 8. The