7 Results
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Cover image for Make your brand matter : experience-driven solutions to capture customers and keep them loyal
by 
Soechtig, Steven G., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Customer loyalty.
Available: Copies:
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
information and forecasting demand -- Conducting marketing research -- Creating long-term loyalty
Available: Copies:
Cover image for Consumer behaviour
by 
Parumasur, Sanjana Brijball.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Organisational buying behaviour -- Consumer loyalty -- Building relationships with customers -- The online world
Available: Copies:
Cover image for Value creation : the power of brand equity
by 
Neal, William D. (William Douglas), 1943-
Format: 
Books
Publication Date 
2008
Excerpt: 
Brand loyalty.
Available: Copies:
Cover image for Consumer behaviour
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
buying behaviour -- Consumer loyalty -- Building relationships with customers -- E-commerce and its value
Available: Copies:
Cover image for Principles of service marketing and management
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
2002
Excerpt: 
in Service Environments -- ch. 5. Relationship Marketing and Customer Loyalty -- ch. 6. Complaint
Available: Copies:
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
. Building customer loyalty through quality. -- 12. Pricing products : pricing considerations, approaches
Available: Copies: