Search Results for Sales-promotion.

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Digital

Strategy -- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct

Sales promotion.

Sales promotion -- Textbooks.

Management -- Customer Profitability -- Sales Force And Channel Management -- Pricing Strategy -- Promotion

Advertising and integrated brand promotion / O'Guinn, Thomas C.

-Store Media -- Social Media -- Direct Response -- Alternative Media -- Gaming -- Ethnic Media -- Sales

Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.

-- 15. Advertising and Public Relations -- 16. Personal Selling and Sales Promotion -- 17. Direct and

-- section 7. Advertising/promotion metrics -- section 8. Direct marketing metrics -- section 9. Online

Sales promotion.

-- Sales : an unavoidable reality -- Absorb like a sponge -- The importance of taking a worldview -- Self-promotion

Advertising and promotions : an integrated brand approach / Semenik, Richard J.

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

and media planning -- Public relations and hybrid marketing communications -- Sales and sales

Sales promotion -- South Africa.

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building

points -- 43. Cost per gross rating point -- 44. Sales premiums -- 45. Promotion profit -- 46. Response

Sales promotion.

-- Chapter 18 -- Managing Mass Communications: Advertising, Sales Promotion, Events Public Relations

communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions

Sales promotion.

Sales promotion.

-term profitability : advertising versus sales promotion / Alex Biel -- How advertising works in the total

-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail

strategies -- The communication plan : the advertising and sales promotion plans -- The communication plan

, and sales promotion -- Introduction to pricing concepts -- Pricing strategies and tactics.

communication plan : advertising and sales promotion -- The communication plan : sales -- The pricing plan

Sales promotion.

promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the

Sales promotion.

objectives and strategies -- 7. The communication plan : the advertising and sales promotion plans -- 8. The

: special issues for the small business -- The global advertising and promotion effort -- Personal selling

Sales promotion.

; conducting an accurate situation analysis; formulating problems and opportunities; setting realistic sales