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The media of mass communication

Vivian, John.

Format:

Electronic Resources

Publication Date

2003

Excerpt:

The media of mass communication / Vivian, John.

Available: Copies:

Mass media research : an introduction

Wimmer, Roger D.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1515/2002102411-t.html

Format:

Books

Publication Date

2003

Excerpt:

Mass media research : an introduction / Wimmer, Roger D.

Available: Copies:

Mass media, towards the millennium : the South African handbook of mass communication

De Beer, A. S. (Arrie)

Format:

Books

Publication Date

1998

Excerpt:

Mass media, towards the millennium : the South African handbook of mass communication / De Beer, A

Available: Copies:

Cover image for Nelson Mandela/HSRC study of HIV/AIDS : South African national HIV prevalence, behavioural risks, and mass media : household survey 2002

Nelson Mandela/HSRC study of HIV/AIDS : South African national HIV prevalence, behavioural risks, and mass media : household survey 2002

Shisana, Olive.

http://www.hsrcpublishers.co.za/user_uploads/tblPDF/2009_00_Nelson_Mandela_HIV_Full_Report.pdf
http://bibpurl.oclc.org/web/19363 http://www.hsrcpress.ac.za/product.php?cat=1&browse=n&freedownload=1&productid=2009

Format:

Electronic Resources

Publication Date

2002

Excerpt:

South African national HIV prevalence, behavioural risks, and mass media

Available: Copies:

Cover image for Shifts in the use and reception of media by consumer : differentiating the relationship between the consumer and new media from the previous relationship with traditional mass media

Shifts in the use and reception of media by consumer : differentiating the relationship between the consumer and new media from the previous relationship with traditional mass media

Houghton, Tamarind.

Format:

Manuscript

Publication Date

2008

Excerpt:

consumer and new media from the previous relationship with traditional mass media / Houghton, Tamarind.

Available: Copies:

Media studies. Volume 3, Media content and media audiences

Fourie, Pieter J. (Pieter Jacobus), 1950- editor.

Format:

Books

Publication Date

2018

Excerpt:

Media studies. Volume 3, Media content and media audiences / Fourie, Pieter J. (Pieter Jacobus

Available: Copies:

The craft of criticism : critical media studies in practice

Kackman, Michael, editor.

Format:

Books

Publication Date

2018

Excerpt:

Mass media criticism.

Available: Copies:

The nuts 'n bolts of media planning : a comprehensive industry guide

Belter, Luisa.

Format:

Books

Publication Date

2018

Excerpt:

Mass media and business -- South Africa.

Available: Copies:

Media studies : media history, media and society

Fourie, Pieter J.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1591163&site=ehost-live&scope=site

Format:

Books

Publication Date

2018

Excerpt:

Media studies : media history, media and society / Fourie, Pieter J.

Available: Copies:

Interactive narratives and transmedia storytelling : creating immersive stories across new media platforms

McErlean, Kelly, author.

Format:

Books

Publication Date

2018

Excerpt:

Storytelling in mass media.

Available: Copies:

The nuts 'n bolts of media planning : a comprehensive industry guide

Belter, Luisa.

Format:

Books

Publication Date

2017

Excerpt:

Mass media and business -- South Africa.

Available: Copies:

Media studies. Volume 4, Social (new) media and mediated communication today

Fourie, Pieter J. (Pieter Jacobus), 1950-

Format:

Books

Publication Date

2017

Excerpt:

Media studies. Volume 4, Social (new) media and mediated communication today / Fourie, Pieter J

Available: Copies:

Keywords for media studies

Ouellette, Laurie, editor.

Format:

Books

Publication Date

2017

Excerpt:

Mass media -- Terminology.

Available: Copies:

Cover image for The complete book of poses for artists : a comprehensive photographic and illustrated reference book for learning to draw more than 500 poses

The complete book of poses for artists : a comprehensive photographic and illustrated reference book for learning to draw more than 500 poses

Goldman, Ken, 1957- author.

Format:

Books

Publication Date

2017

Excerpt:

hundreds of realistic poses using a variety of drawing media, including graphite pencil, charcoal, and

Available: Copies:

Media and society

O'Shaughnessy, Michael, 1951- author.

Format:

Books

Publication Date

2016

Excerpt:

Mass media and culture.

Available: Copies:

Marketing management

Kotler, Philip, author.

Format:

Books

Publication Date

2016

Excerpt:

integrated marketing communications -- Managing mass communications: advertising, sales promotions, events

Available: Copies:

The annual 2013/14 : advertising, media, marketing and branding

Maggs, Jeremy.

Format:

Books

Publication Date

2014

Excerpt:

Mass media -- South Africa.

Available: Copies:

Media portrayals of gender stereotypes in cereal box character

Katz, Georgina.

Format:

Manuscript

Publication Date

2014

Excerpt:

Stereotypes (Social psychology) in mass media.

Available: Copies:

Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Social media.

Available: Copies:

The handbook of media and communication research : qualitative and quantitative methodologies

Jensen, Klaus Bruhn.

Format:

Books

Publication Date

2012

Excerpt:

Mass media -- Research -- Methodology.

Available: Copies:

The annual 2011/12 : advertising, media, marketing and branding

Maggs, Jeremy.

Format:

Books

Publication Date

2012

Excerpt:

Mass media -- South Africa.

Available: Copies:

The annual 2012/13 : advertising, media, marketing and branding.

Maggs, Jeremy.

Format:

Books

Publication Date

2012

Excerpt:

Mass media -- South Africa.

Available: Copies:

Media and society

O'Shaughnessy, Michael, 1951-

Format:

Books

Publication Date

2012

Excerpt:

Mass media -- Social aspects.

Available: Copies:

The nuts 'n bolts of media planning : a comprehensive industry guide

Belter, Luisa.

Format:

Books

Publication Date

2011 2010

Excerpt:

Mass media and business -- South Africa.

Available: Copies:

The annual 2010/11 : advertising, media, marketing and branding

Maggs, Jeremy.

Format:

Electronic Resources

Publication Date

2011

Excerpt:

Mass media -- South Africa.

Available: Copies:

Drawing lab for mixed-media artists : 52 creative exercises to make drawing fun

Sonheim, Carla.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1005/2010000277-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1005/2010000277-d.html

Format:

Books

Publication Date

2010

Excerpt:

Drawing lab for mixed-media artists : 52 creative exercises to make drawing fun / Sonheim, Carla.

Available: Copies:

Environment, media and communication

Hansen, Anders, 1957-

Format:

Books

Publication Date

2010

Excerpt:

Mass media and the environment.

Available: Copies:

The annual 2009/10 : advertising, media, marketing and branding

Maggs, Jeremy.

Format:

Books

Publication Date

2010

Excerpt:

Mass media -- South Africa.

Available: Copies:

Critical media studies : an introduction

Ott, Brian L.

Format:

Books

Publication Date

2010

Excerpt:

Mass media.

Available: Copies:

Surviving the SA media : building bridges to make the media more accessible

Scher, Marion.

Format:

Books

Publication Date

2009

Excerpt:

Surviving the SA media : building bridges to make the media more accessible / Scher, Marion.

Available: Copies:

Communication research : techniques, methods and applications

Du Plooy, Gertruida M.

Format:

Books

Publication Date

2009

Excerpt:

research design and interpreting research data -- Research of advertising, mass-media audiences and mass-media

Available: Copies:

New media : culture and image

Fuery, Kelli.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038393.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017065556&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/2008038393-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/2008038393-d.html

Format:

Regular print

Publication Date

2009

Excerpt:

Mass media -- Technological innovations.

Available: Copies:

The role media plays in portraying South African youth and influencing the public on youth

Mgidi, Nompumelelo

Format:

Manuscript

Publication Date

2009

Excerpt:

Mass media and public opinion -- South Africa.

Available: Copies:

Media & society

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html

Format:

Books

Publication Date

2008

Excerpt:

Mass media -- Social aspects.

Available: Copies:

AS media studies : the essential introduction for AQA

Rayner, Philip, 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016519366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

Mass media.

Available: Copies:

The annual 2008 : advertising, media, marketing and branding

Maggs, Jeremy.

Format:

Books

Publication Date

2007

Excerpt:

Mass media -- South Africa.

Available: Copies:

Everyman's McLuhan

Gordon, W. Terrence, 1942-

Format:

Books

Publication Date

2007

Excerpt:

Mass media specialists -- Canada -- Biography.

Available: Copies:

Convergence culture : where old and new media collide

Jenkins, Henry, 1958-

Klappentext
Klappentext
Table of contents http://catdir.loc.gov/catdir/toc/ecip069/2006007358.html
Table of contents http://swbplus.bsz-bw.de/bsz256674078inh.pdf
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014993073&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Mass media and culture -- United States.

Available: Copies:

Environmental sociology

Hannigan, John A., 1948-

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006003798.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0654/2006003798-d.html

Format:

Books

Publication Date

2006

Excerpt:

construction of environmental issues and problems -- Media and environmental communication -- Science

Available: Copies:

The media and body image : if looks could kill

Wykes, Maggie, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy053/2005295979.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013068862&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2005295979-d.html

Format:

Books

Publication Date

2005

Excerpt:

Mass media -- Psychological aspects.

Available: Copies:

Media planning : art or science : a guide to the essentials of media planning

Muller, Gordon, 1952-

Format:

Books

Publication Date

2005

Excerpt:

Media planning : art or science : a guide to the essentials of media planning / Muller, Gordon

Available: Copies:

Blog! : how the newest media revolution is changing politics, business, and culture

Kline, David, 1950-

Format:

Books

Publication Date

2005

Excerpt:

Mass media -- Influence.

Available: Copies:

Writing for the media in southern Africa

Nel, François.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0725/2005279895-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/2005279895-d.html

Format:

Books

Publication Date

2005

Excerpt:

Mass media -- Authorship.

Available: Copies:

Mixed reception : South African youth and their experience of global media

Strelitz, Larry.

Format:

Books

Publication Date

2005

Excerpt:

Mass media -- South Africa -- Sociological aspects.

Available: Copies:

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

The problem. The end of mass media ; What's eating the 30-second commercial ; Mass murder: is

Available: Copies:

Art and advertising

Gibbons, Joan.

Table of contents
Contributor biographical information
Publisher description

Format:

Books

Publication Date

2005

Excerpt:

wider audience by embracing the tactics and mass media of advertising, and how advertising has employed

Available: Copies:

Media now : understanding media culture and technology

Straubhaar, Joseph D.

Format:

Electronic Resources

Publication Date

2004

Excerpt:

Media now : understanding media culture and technology / Straubhaar, Joseph D.

Available: Copies:

Design literacy : understanding graphic design

Heller, Steven.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009936.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0908/2004009936-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0908/2004009936-d.html

Format:

Books

Publication Date

2004

Excerpt:

categories -- persuasion, mass media, language, identity, information, iconography, style, and commerce. This

Available: Copies:

AS media studies : the essential introduction

Rayner, Philip, 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0411/2003024476.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2003024476-d.html

Format:

Books

Publication Date

2004

Excerpt:

Mass media.

Available: Copies:

Proverbs : a handbook

Mieder, Wolfgang.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004007988.html

Format:

Books

Publication Date

2004

Excerpt:

wisdom literature -- Pedagogy and language teaching -- Iconography : proverbs as art -- Mass media and

Available: Copies:

Stereotypical images in the media and their effect on society with regard to the negative effect on the genders

Waugh, Tara.

Format:

Manuscript

Publication Date

2004

Excerpt:

Stereotypes (Social psychology) in mass media.

Available: Copies:

New media : a critical introduction

Lister, Martin, 1947-

Table of contents Kostenfrei
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0701/2002029452-d.html

Format:

Books

Publication Date

2003

Excerpt:

Mass media -- Technological innovations.

Available: Copies:

Convergence design : creating the user experience for interactive television, wireless, and broadband

Curran, Steve.

Format:

Books

Publication Date

2003

Excerpt:

Mass media -- Forecasting.

Available: Copies:

The NewMediaReader

Wardrip-Fruin, Noah.

ebrary http://site.ebrary.com/id/10225253
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009891931&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://swbplus.bsz-bw.de/bsz103954783inh.htm
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=009891931&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Electronic Resources

Publication Date

2003

Excerpt:

Mass media.

Available: Copies:

Key concepts & skills for media studies

Clark, Vivienne.

Format:

Books

Publication Date

2003

Excerpt:

Mass media -- Study and teaching.

Available: Copies:

The future of advertising : new media, new clients, new consumers in the post-television age

Cappo, Joe.

Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html

Format:

Books

Publication Date

2003

Excerpt:

The future of advertising : new media, new clients, new consumers in the post-television age /

Available: Copies:

The media student's book

Branston, Gill.

Table of contents Kostenfrei

Format:

Books

Publication Date

2003

Excerpt:

Mass media.

Available: Copies:

The language of new media

Manovich, Lev.

Format:

Books

Publication Date

2002

Excerpt:

Mass media -- Technological innovations.

Available: Copies:

The new media book

Harries, Dan, 1963-

Format:

Books

Publication Date

2002

Excerpt:

Mass media.

Available: Copies:

Living in the Information Age : a new media reader

Bucy, Erik P., 1963-

Format:

Books

Publication Date

2002

Excerpt:

Mass media.

Available: Copies:

Handbook of children and the media

Singer, Dorothy G.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-t.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1154259
Table of contents http://swbplus.bsz-bw.de/bsz087115867inh.htm
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0734/00009006-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0658/00009006-d.html

Format:

Books

Publication Date

2001

Excerpt:

Mass media and children -- United States.

Available: Copies:

Media writer's handbook : a guide to common writing and editing problems

Arnold, George T.

Table of contents http://catdir.loc.gov/catdir/toc/mh023/99025514.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99025514.html

Format:

Books

Publication Date

2000

Excerpt:

Mass media -- Authorship.

Available: Copies:

Remediation : understanding new media

Bolter, J. David, 1951-

Klappentext
Inhaltsverzeichnis

Format:

Books

Publication Date

2000

Excerpt:

Mass media -- Technological innovations.

Available: Copies:

Media now : communications media in the information age

Straubhaar, Joseph D.

Format:

Books

Publication Date

2000

Excerpt:

Media now : communications media in the information age / Straubhaar, Joseph D.

Available: Copies:

The digital dialectic : new essays on new media

Lunenfeld, Peter.

Inhaltsverzeichnis

Format:

Books

Publication Date

2000 1999

Excerpt:

The digital dialectic : new essays on new media / Lunenfeld, Peter.

Available: Copies:

McQuail's mass communication theory

McQuail, Denis.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html

Format:

Books

Publication Date

2000

Excerpt:

Mass media.

Available: Copies:

Persuasive communication skills : public speaking

Steinberg, Sheila.

Format:

Books

Publication Date

1999

Excerpt:

-involvement theory -- Mass media effects theories -- Mill's theory -- Technological determinism -- Uses and

Available: Copies:

Harvard business review on brand management.

Format:

Books

Publication Date

1999

Excerpt:

Building brands without mass media / Erich Joachimsthaler and David A. Aaker -- Brands versus

Available: Copies:

Researching communications : a practical guide to methods in media and cultural analysis

Deacon, David.

Format:

Books

Publication Date

1999

Excerpt:

Mass media.

Available: Copies:

Forward through the rearview mirror : reflections on and by Marshall McLuhan

Benedetti, Paul.

Format:

Books

Publication Date

1997

Excerpt:

Mass media.

Available: Copies:

Cultural studies and communications

Curran, James.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007252468&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0635/95036959-d.html

Format:

Books

Publication Date

1996

Excerpt:

Mass media.

Available: Copies:

Macromedia--mission, message, and morality

Lowenstein, Ralph Lynn, 1930-

Format:

Books

Publication Date

1990

Excerpt:

Mass media.

Available: Copies:

Communication in the Third World : seizing advertising opportunities in the 1990s

Green, Nick.

Format:

Books

Publication Date

1990

Excerpt:

Developing countries -- In mass media.

Available: Copies:

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