by
Aaker, David A.
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Format:
Books
Publication Date
2004
Excerpt:
Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity /
by
Beverland, Michael, author.
Format:
Books
Publication Date
2024
Excerpt:
-- Managing Brand Growth -- Brand Relevance -- Communal Branding -- Part III: Brand Management Challenges
by
Tybout, Alice M. éditeur intellectuel.
Format:
Books
Publication Date
2019
Excerpt:
/ Bridgette Braig -- Using neuroscience to assess brands / Moran Cerf -- Measuring brand relevance and health
by
Wheeler, Scot R.
Format:
Books
Publication Date
2016
Excerpt:
appealing to customers requires delivery of brand experiences built on relevance and recognition of context
by
Biro, Andrew, 1969-
Format:
Books
Publication Date
2011
Excerpt:
critical theory and environmental politics, Critical Ecologies underscores the continued relevance of the
by
Aaker, David A.
Inhaltsverzeichnis
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Format:
Books
Publication Date
2007
Excerpt:
Highlighting the relevance of marketing intelligence and the power of the Internet in marketing
by
Adhikari, Mohamed.
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Format:
Electronic Resources
Publication Date
2005
Excerpt:
Coloured identity, its history, and its relevance to South African national life. Mohamed Adhikari engages
by
Newman, Michael.
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Format:
Books
Publication Date
2004
Excerpt:
(Kash Shree) -- The Law of Relevance (Anne Bologna) -- The Law of Humour (James Lowther) -- The Law of
by
Eemeren, F. H. van (Frans Hendrik), 1946-
Inhaltsverzeichnis
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Format:
Books
Publication Date
2004
Excerpt:
-- 4. Relevance -- 5. Analysis as reconstruction -- 6. Rules for a critical discussion -- 7. Fallacies.