Search Results for Research Methods

IIE
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000IIE
Cover image for McQuail's mass communication theory
McQuail's mass communication theory
by 
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/00698196-d.html
Format: 
Books
Publication Date 
2000
Excerpt: 
and research traditions -- Audience formation and experience -- pt. 6 Effects. The effect research
Available: Copies:
Cover image for Media studies : texts, institutions, and audiences
Media studies : texts, institutions, and audiences
by 
Taylor, Lisa, 1966-
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Epilogue: Research methods in media studies.
Available: Copies:
Cover image for Media performance : mass communication and the public interest
Media performance : mass communication and the public interest
by 
McQuail, Denis.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0656/92050228-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht004165247.PDF
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1242639&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0656/92050228-d.html
Format: 
Books
Publication Date 
1992
Excerpt: 
methods -- Media organizational performance: models and research options -- Media freedom -- Concepts and
Available: Copies:
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