21 Results
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Cover image for Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value
by 
Haywood, Roger, 1939-
Format: 
Books
Publication Date 
2005
Excerpt: 
Corporate reputation, the brand & the bottom line : powerful proven communication strategies
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2015
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Rethinking reputation : how PR trumps marketing and advertising in the new media world / Seitel
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Corporate image, reputation and identity -- Public relations, propaganda and the psychology of persuasion
Available: Copies:
Cover image for Gender and public relations : critical perspectives on voice, image and identity
by 
Daymon, Christine, editor of compilation.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
women's activism / C. Kay Weaver -- 6.Celebrity, gender and reputation management at the BBC / Jane
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Cover image for Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
reputation management in Ancient Rome / Christian Schnee -- 10.The utilization of public relations to avoid
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Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and
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Cover image for Social media and public relations : eight new practices for the PR professional
by 
Breakenridge, Deirdre.
Format: 
Books
Publication Date 
2012
Excerpt: 
-crisis doctor -- New practice #6: The relationship analyzer -- New practice #7: Reputation task force member
Available: Copies:
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
management: Building and maintaining reputation through communications / Craig E. Carroll, Stephen A. Greyser
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Cover image for Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Reputation management -- Crisis management : public relations centre stage -- Corporate social responsibility
Available: Copies:
Cover image for Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
reputation, government relations and community communications, as well as drawing on expertise of legal
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Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
of blogs for marketing and pr -- Monitor blogs: your organization's reputation depends on it
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Cover image for Strategic issues management : organizations and public policy challenges
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
: Risk, Risk Everywhere -- Ch. 10. Brand Equity and Organizational Reputation -- Vignettes: Proactive
Available: Copies:
Cover image for Rethinking public relations : PR propaganda and democracy
by 
Moloney, Kevin, 1943-
Format: 
Books
Publication Date 
2006
Excerpt: 
responsibility, stakeholders -- Politics, corporate PR, campaigning -- Markets, branding, reputation -- Media
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Cover image for Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
reputation -- Smear campaigns -- Virgin sullied but reputation intact -- Soundbites -- When the chips are
Available: Copies:
Cover image for Exploring public relations
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2006
Excerpt: 
, reputation and identity.
Available: Copies:
Cover image for Effective writing skills for public relations
by 
Foster, John, 1926-
Format: 
Books
Publication Date 
2005
Excerpt: 
: pronunciation matters -- Principles of presentation -- The words for IT -- Tone-the linchpin of reputation
Available: Copies:
Cover image for Managing corporate reputations
by 
Jolly, Adam.
Format: 
Books
Publication Date 
2001
Excerpt: 
Managing corporate reputations / Jolly, Adam.
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