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Strategic marketing

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Strategic marketing
Title:
Strategic marketing
Author:
Wiid, Jan, editor.
ISBN:
9781485102137
Publication Information:
Cape Town : Juta, 2014.
Physical Description:
xvi, 413 pages ; 24 cm
Subject Term:
Marketing -- Decision making.

Marketing -- Management.

Strategic planning.
Added Author:
Wiid, Jan,
Copies:
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