Search Results for Communication planning.

IIE
11 Results
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Cover image for Marketing management : a South African perspective
Marketing management : a South African perspective
Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957- editor.
Format: 
Books
Publication Date 
2021
Excerpt: 
communication management -- Digital marketing -- Customer value and retention -- People, processes and physical
Available: Copies:
Cover image for The media handbook : a complete guide to advertising media selection, planning, research, and buying.
The media handbook : a complete guide to advertising media selection, planning, research, and buying.
The media handbook : a complete guide to advertising media selection, planning, research, and buying.
by 
Katz, Helen.
Format: 
Books
Publication Date 
2010
Excerpt: 
The media handbook : a complete guide to advertising media selection, planning, research, and
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for Marketing
Marketing
Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
research and market information -- Product. Product planning and development -- Product mix strategies
Available: Copies:
Cover image for Tough management : the 7 ways to make tough decisions easier, deliver the numbers, and grow business in good times and bad
Tough management : the 7 ways to make tough decisions easier, deliver the numbers, and grow business in good times and bad
Tough management : the 7 ways to make tough decisions easier, deliver the numbers, and grow business in good times and bad
by 
Martin, Chuck.
Format: 
Books
Publication Date 
2005
Excerpt: 
Management planning and control.
Available: Copies:
Cover image for International management : cross-cultural dimensions
International management : cross-cultural dimensions
International management : cross-cultural dimensions
by 
Mead, Richard.
Table of contents http://www.loc.gov/catdir/toc/ecip0413/2004001162.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Intercultural communication.
Available: Copies:
Cover image for Global enterprise transitions : managing the process
Global enterprise transitions : managing the process
Global enterprise transitions : managing the process
by 
Lan, Yi-chen, 1969-
Table of contents http://www.loc.gov/catdir/toc/ecip055/2004029768.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Information and Communication Technologies (ICT) including careful planning, execution and monitoring of the
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2004
Excerpt: 
's Origins and Evolution -- Trends in PR -- PR research -- Research: Planning Processes and Techniques
Available: Copies:
Cover image for Public relations : South African perspectives
Public relations : South African perspectives
Public relations : South African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing
Available: Copies:
Cover image for Successful marketing communications : a practical guide to planning and implementation
Successful marketing communications : a practical guide to planning and implementation
Successful marketing communications : a practical guide to planning and implementation
by 
Ace, Cathy.
Format: 
Books
Publication Date 
2001
Excerpt: 
Successful marketing communications : a practical guide to planning and implementation / Ace, Cathy.
Available: Copies:
Cover image for Effective public relations
Effective public relations
Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2000
Excerpt: 
Problems. Ch. 11. Step Two: Planning and Programming. Ch. 12. Step Three: Taking Action and Communicating
Available: Copies:
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