2 Results
00IIE
Cover image for Brand leadership
by 
Aaker, David A.
Format: 
Books
Publication Date 
2000
Excerpt: 
Brand name products -- United States -- Management.
Available: Copies:
Cover image for Managing brand equity : capitalizing on the value of a brand name
by 
Aaker, David A.
Format: 
Books
Publication Date 
1991
Excerpt: 
Brand name products -- Valuation -- United States -- Management.
Available: Copies: