2 Results
00IIE
Cover image for Customer relationship management : concepts and tools
by 
Buttle, Francis.
Format: 
Books
Publication Date 
2004
Excerpt: 
at a profit. Customer relationship management is grounded on high quality customer data and enabled
Available: Copies:
Cover image for Relationship marketing : theory and practice
by 
Buttle, Francis.
Format: 
Books
Publication Date 
1996
Excerpt: 
/ Paul Michell -- 13. Relationship marketing within the not-for-profit sector / Tony Conway -- 14. Where
Available: Copies: