Title:
Business management for entrepreneurs
Author:
Nieuwenhuizen, C. (Cecile)
ISBN:
9780702176821
Publication Information:
Cape Town : Juta, ©2007.
Physical Description:
xiii, 265 pages : illustrations ; 24 cm.
Series:
Entrepreneurship series
Entrepreneurship series (Juta and Company)
Contents:
Introduction to business management for the entrepreneur -- General management -- The financial function -- The marketing function -- Operations management -- The purchasing function -- The human resource function -- The administrative function -- The public relations function.